
Crest Licensing Systems Limited
Registered Office Address
Anderson Lloyd
Level 9, Otago House
Cnr Princes St And Moray Pl
Dunedin
Directors
MANGNUS, Rene
MARSH, David Graeme
McLAUCHLAN, Grant
PERKINSON, Martin
History
Incorporated: 05-OCT-2000
Crest Licensing Systems Limited was incorporated in October 2000
to act as the holding company for Crest Commercial Cleaning Ltd
and Franchise Finance Ltd. CLSL's subsidiaries generate multiple
income streams from franchise sales, master franchise sales,
royalties on turnover and interest on financing.
Crest Commercial Cleaning Ltd ('CCCL') is an established
franchise company that provides services in the commercial
cleaning sector. It is represented in Auckland, Hamilton,
Tauranga, Wellington, Christchurch, Dunedin and Invercargill.
CCCL began operations in 1996 and is profitable and experiencing
strong growth. CCCL's franchisees are security vetted
owner-operators offering high quality commercial cleaning
services to SME's, corporate property companies, property
managers, schools, institutions and corporates.
By May 2002, CCCL had 45 Franchisee's and 3 master Franchisees.
This company is under an expansion plan that will see it open
new regions in New Zealand during the 2003 year. The meduim term
goal for this subsidiary is 150 franchisees.
Franchise Finance Ltd, also incorporated in October 2000, is a
specialist finance company that provides loans to franchisees to
facilitate the purchase of a Crest franchise and related
equipment. The provision of financing creates another revenue
stream for CLSL.
Major Shareholders
Rene & Robin Mangnus and Douglas Lyon - 25.0%
David & William Marsh - 25.0%
Graeme & Grant McLauchlan - 25.0%
Crest Pacific Ltd - 24.3%
Steven & Tania Walsh - 0.25%
Shares on Issue
39,942,000
Ownership Restrictions
None known
Share Registry
BK Registries Ltd
Website
www.crestsystems.co.nz
News
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Friday 28th June 2002 - NBR Personal Investor, by Deborah Hill Cone
Franchising company Crest Licensing Systems boasts its business model, which smooths cashflow
to franchisees by paying them fortnightly, makes it more attractive than other franchising
investments.
Crest is aiming to raise $1 million, issuing 9.7 million new shares at 10c each, to fund
expansion of its commercial cleaning franchise system and other franchise products.
The Crest commercial cleaning franchise, a Dunedin-created brand, has 45 franchisees and
three master franchisees generating turnover of $2.7 million this year.
It aims to get a greater share of the commercial cleaning business, estimated to be worth
$726 million in 2000 by Statistics New Zealand. "It's not the most glamorous but it's a good
business," Crest chief executive Rene Mangnus said.
The Crest system keeps control of the debtor's ledger and pays franchisees fortnightly, which
is an advantage because it stops franchisees running into cash difficulties while they wait
up to six weeks for customers to pay their invoices. "It relieves the burden on franchisees
because people need money to live," Mr Mangnus said.
Franchising was the model usually chosen by companies as a way to fund expansion to avoid
having to find new investors and raise cash but Mr Mangnus said Crest was doing a capital
raising "to fund and executive a speedier expansion of current business activities."
He said other franchising companies, such as listed companies Infratil and Restaurant Brands,
had also sought investors.
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June 2002 - NZUM
Crest Licensing Systems is issuing 9,710,000 shares to the public at 10c per share, the
licensing company has multiple income streams from franchise sales, master franchise sales,
royalties on turnover and interest on finance. Turnover is well established and they have a
strong contracted revenue base with revenue projected to grow to $10m in 2005.
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2001 - NZUM
Crest Licensing Systems was recognised in the Deloitte/Unlimited 2001 Fast 50 index as New
Zealand's 25th fastest growing company.
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