Your route to
Financial Independence
&
Personal Freedom
with Neways International
Thomas
Ong
People’s
Franchise Network Sdn. Bhd.
Neways
International
People’s
Franchise Network’s Vision
“Helping people to relive their dreams in Network
Marketing.”
Missions:
1. To develop and to equip leaders in
all
aspects of this business from building
to
managing a network.
2. To provide strategies and directions as
the
industry continues to evolve.
Dedication
This manual is dedicated to help all those
people who want to improve their lifestyle through Network Marketing. As such,
this manual is designed to help you identify why and how you can get started.
The key to this business is DUPLICATION.
The key to duplication is SIMPLICITY.
This manual has to be simple enough for you to
follow and for your new partner to train his new Distributor and so on and so
forth.
1
Knowing Why you do What you are doing.
Only
successful people will keep on doing what they are doing because they know the
“why” they do what they are doing.
Most people make an emotional decision in
joining a Network Marketing business rather than a firm business decision.
Therefore we designed the following questions to help launch you into the
business world.
Q1. Can you write
just ONE compelling reason why you are involved in Network Marketing?
A1.
Q2. How long can you see yourself doing this
business before you quit?
A2.
Q3. IF you failed in your Neways business,
would you
1.
Give up the industry altogether?
2.
Give up Neways but may try another company.
3.
Will make another attempt at Neways
opportunity again.
Q4. What is your vision and mission statement
in this business?
A4.
Q5. How much do you want to earn in the first
3 months _________, one year __________ and ultimately ___________?
TIP: You must commit yourself to the business
for at least a year. Don’t quit before “pay-day”. This business is not easy but
it’s simple and worth your hard work. You can succeed if you are willing to
learn the know how.
Page 1
2
How to get started
Become
a “product of the product”.
Unless product is purchased, you and your
distributors are not serious about the business. Remember, this is part of your
Neways story. Most of your new recruits and customers will ask you what, when,
why and how you started using the products.
You must use
the products before you begin the business.
Sharing
is easier and more effective than selling.
What will you do if you have been told by God
that a great flood will come to destroy your entire village tomorrow? Will you
quietly sneaked out of the village without telling anyone or will you rush to
tell everybody?
Similarly, once you are convinced of the
Neways’ safe product philosophy, you will rush to tell all your loved ones,
relatives, and friends. Would you allow your children or your parents, and
friends use personal care products which are potential cancer causing?
Convert
Your Bathroom
1.
Silken
Mild Family/NEWAYS Shampoo
2.
Exuberance
Conditioner
3.
NEWAYS
Facial Cleanser
4.
NEWAYS
Toothpaste
5.
Eliminator
Mouthwash
6.
NEWAYS
Bath/shower gel or NEWAYS Bubble bath
7.
Barrier
Cream
8.
Subdue
Roll-on Deodorant
9.
Retention
Plus*
10.
Bio-Mist Activator*
11.
Wrinkle Garde*
12.
Skin Enhancer*
13.
Close Shaving Gel #
Convert
Your Life Pack
1.
Convert
your bathroom pack (the above mentioned)
2.
Revenol
3.
VMM
4.
Life
Enhancer
5.
Roil
Oil/Fuel Treatment
6.
Leslie
DeeAnn Color Cosmetics* #
For men * For women.
Page 2
You can choose from either the Convert Your
Bathroom Pack or the Convert Your Life Pack.
TIP: Selling is using the Neways’ safe
philosophy as your marketing edge in order to make a profit. Selling is using
your skills to convert the product features into benefits for the customers.
Sharing is telling your conviction of the
Neways’ safe philosophy even if you do not profit from it. Sharing is
education.
Neways has a wonderful range of products to
choose from.
Purification
Pack Weight
Loss
1.
Purge Chitosorb
2.
Feelin’
Good Curb
3.
Maximol
or Mineral Solution Thinyu/Citrate
Balance/Stamina
and Energy Bone & Muscle
Supplements
1.
Ming
Gold Renu
2.
Life
Enhancer Revenol
3.
Emperor’s
formula
4.
Youthinol
Others Slimming/Body
Contouring
1.
Einstein
Skinny
Dip
2.
Megatonin “S” Cream
3.
Orachel Firm Up
4.
Orachel
for Kids Bio-Mist
Activator
Hair
Enhancements Lustrous
Nail System
1.
2nd
Chance Shampoo
2.
2nd
Chance Conditioner Leslie DeeAnn Color Cosmetics
3.
NEWAYS
Hair Booster
4.
Life
Enhancer Roil Car Care
Page 3
TIP: Product knowledge is vital but it is not
a necessity to be technical. Don’t be the product expert, just be the benefit
expert. The followings are recommended for further information about products.
Use these tools to leverage your time in training your downlines while you are
learning at the same time.
1.
Product Usage Manual
2.
Why Neways/Product Training by Dr. Tom Mower
and Margie Alliprandi (Audio)
3.
Death By Default by Dr. E. Jackson Stockwell
(Audio)
4.
Pycnogenol
by Dr. Bob Martin (Audio)
5.
Products
Interview with Dr. Tom Mower (a series of 7 audio tapes)
6.
Silk Road To Optimum Health by Dr. Joel
Singer/Cathy Lok (Audio)
7.
Home Brewed Cancer Booklet
8.
Technical Information Packs, Chitosan,
Colloidal Mineral etc.
Neways International has a very comprehensive
web sites of 4,000 pages. You can know more about the business, the company,
the vision, what the company stands for, the safe product philosophy and a
library of products information, and monthly Inside Neways for the latest
update.
Neways International website: www.neways.com
While these materials are plenty and great for
education, they are excellent for prospecting or educating the public. Don’t
wait for materials to come to you, take initiatives to look for them instead.
Please attend all product trainings.
Page 4
3
Plan your work and work your plan
The worst thing that could happen to a person
who worked this business for 10 years is, still
not be able to turn their dream into reality. Instead of planning their
work and working their plan, they repeat their failures from one company to
another.
Planning your work involves setting goals and
working your plan is taking action towards the direction of your goals. We have
made a template to help you fill out your goals for your Neways business.
Your
first 3 months in Neways - Go Executive.
Majority of the people that come into this
business will begin at the entry level, which is Consultant. As such, you
should qualify as an Executive within your first 3 months, preferably in the
first month itself so that you can over-ride the differences spelled out in the
Marketing Plan.
Number
of direct downlines:- 12 to 15
Number
of organisation downlines:- 80 to 100
Organisational
Volume:- 30,000 GBV a month by the 3rd month.
Your roles: Prospecting, Approaching and
Sponsoring.
Go
Master Executive in the next 6 months!
In the next 6 months, your goal is to develop
your 4 active legs to become Executives. Your aim is to qualify for car fund
program and the affinity bonuses. We bypassed the Senior Executive position
because there is no significant benefits except for a lower monthly PGBV
required.
Your roles: Teach and show your downlines how
to prospect, approach and sponsor.
Go
Diamond in the next 9 to 12 months!
Built the other 8 active legs to become
Executives. This is the highest level as far as the bonus is concerned. It is
important to go Diamond as your larger network is looking at you as their role
model. This is a business of duplication.
Your roles: The first cycle of duplication is
complete when your first levels have learn how to teach their first levels.
Your role is to train them how to teach. In short, you are training, modeling
and managing.
Page 5
Crown
Diamond Ambassador - Your ultimate goal in Neways.
This is the ultimate goal of every Neways
Distributor. You should focus your next 3 to 5 years in building your 9
Executives to become Diamond Ambassador. This is where you truly enjoy the
taste of having residual income and leveraging. Imagine having 9 Diamonds who
earn somewhere between US$5,000 to USD$10,000 a month.
If you can earn, say somewhere between
US$3,000 to US$8,000 a month from each Diamond leg, you will have a rock solid
US$27,000 to US$72,000 monthly residual income!
It is not easy to qualify as a Crown Diamond
Ambassador in 3 to 5 years but it’s worth the effort. Can you think of another
career where you can earn a residual
income of this much after working for 5 years or even 10 years?
Relive
your dreams and make it happen.
1. Date joined Neways __/__/____ (DD/MM/YY)
2. Go for Executive within the first 3 months __/__/____
Month No
of Direct Downlines No of Organisational Volume
Downlines
1st month
2nd month
3rd month
5.
Go
for Master Executive in the next 6 months. Date: __/__/____
6.
Go
Diamond Ambassador in the next 9 to 12 months.
Date: __/__/____
Tip: You must write down the names of your
potential candidates and plan your work with them. However, do not make them
work around your time table but rather you should plan your goal around theirs.
Your job is to bring out the greatness in each of your downline in order to
help them achieve what they want.
Page 6
4
Prospecting
Don’t start talking to anyone about Neways
until you have written down at least 25 names. Get organized and jog through
your memory. Do not exclude anyone from your list because you can’t
second-guess people’s desire levels. In this business, you are sponsoring the
person as well as his/her network of friends.
·
Devote ample time
·
Must complete 100 names in your first month.
·
Use the “People in our life” (page 8) as a
guide
·
Always keep index cards with you. Whenever you
think of a name, write it on the index card and transfer that name to your
master list.
Prospecting is NOT selling your products or
the business. Prospecting is getting people interested in what your are doing.
Prospecting is educating people about the harmful ingredients used in our daily
personal care products and insinuating the right perspectives of Network
Marketing.
Here are some great prospecting tools you can
use.
·
Mission Possible video tape.
·
Money, Money, Money, Money, Money (Audio and
booklet)
·
The Greatest Opportunity in the history of the
World (Audio Tape)
·
The Blinding Paradigm (Audio Tape)
·
Escape the rat race (Audio Tape) and more.
TIP: Be prepared to face rejections. Some
prospects may criticize what you are sharing and promoting. Some might even
discourage you from doing the business. You need to guard your enthusiasm. When
you are new, enthusiasm is the only thing you have. Your knowledge is
insufficient, therefore we strongly suggest you read and listen to the audio
tapes. However, as you increase your knowledge, do NOT neglect or decrease your
enthusiasm which is the driving force in you.
More audio tapes to encourage, motivate and
re-affirm your beliefs in Network Marketing and especially Neways
International.
·
Why I joined Neways and never another MLM
company by Rick Bazzill
·
From Dust to Diamond by Joe Hornsey
·
How I built a US$60 Million business from home
by Rick Bazzill
·
Wave 3 Network Marketing by Richard Poe (book)
·
Streetsmart Networking by Butwin (book)
·
MLM Basics by Don Faila (book) Page
7
People
in our life
Parents
Grandparents
Sister
Brother
Sister in Law
Brother in Law
Aunt
Uncle
Cousin
Father in Law
Mother in Law
Nephew
Nieces
Former Boss
Colleagues
Class mates
Room Mates
House mates
Customer
Suppliers
Contractors
Photographers
Best man
Flower Girls
Neighbors
Friends
Pen Pals
NetMeeting -Pals
Children’s
classmates parents
Tuition- teacher
Music teacher
Mechanic
Hair Stylist
Beautician
Club members
Optometrist
Doctor
Insurance -agent
Lawyer
Minister
Church- member
Pharmacist
Florist
Dentist
Accountant
E-mail list
Preacher
Clergyman
Cable TV
Baby sitter
Tennis partner
Sports Friends
Office -neighbors
Bridesmaids
Health Spa
Ballroom
dancing friends
Banker
Therapist
Grocery -owners
Video rental
Tire Shop
Jaycees
Rotarians
Toastmaster
Avon Saleslady
Tupperware
Architect
Kiwanis
Lion’s Club
Professor
Journalist
Writer
Radio DJ
Computer
Piano teacher
Stewards
Stewardess
Pilot
Librarian
Travel agent
Kid’s teacher
Kid’s Coach
Kid’s Principal
Salespeople
Golf partners
Fishing friends
Diving
Cook
Notary Public
Stocks broker
Real Estate -agent
HMOs agent
Voice Mails
Printers
Dietician
Anesthetist
Engineer
Swimming-instructor
Bank tellers
Photo shop-owners
Bridal shop
Cat lover
Dog lover
Animal trainer
Surgeon
Policeman
Tax collector
Businessman
Restaurant -owners
Cellular Phone
Basketball
Landlord
Tenant
House buyer
Car buyer
Ex-Upline
Ex-downlines
Ex-crosslines
Office Manager
PTA
Dry Cleaner
Office Owner
Office tenant
Direct Sales
MLMers
Trainers
Seamstress
Social worker
Congressman
Mayors
Nurse
Tailor
Students
Page 8
5
The Approach
The goal of approach is to get the appointment
for the meeting. If you tell them anything about the opportunity, you must tell
them everything. Very few people are qualified to give a presentation during
their first few days or weeks in the business.
The meeting can be
·
An opportunity meeting
·
Watching a video
·
One-on-one or Two-on-one
·
Home Party
·
Listening to the audio tapes
·
Reading the booklet
There are several ways you can approach your
prospects. You can approach them on
·
the Neways’ safe product philosophy (best used
in sharing your concern in having harmful ingredients in our personal care
products.)
·
the business plan (best used in sharing with
seasoned Distributors).
·
the Network Marketing industry
·
their criteria in selecting a company (best
used on seasoned Distributors)
·
probing to find their “hot button” (find out
what your prospect has wanted for a long time or something he/she is yearning
to have like a better lifestyle).
·
their perspectives towards the industry (best
used on businessman and professionals).
TIPS:
1.
You
have to learn how to ease yourself into this new environment of prospecting.
Begin by starting “small” talks about any of the subject mentioned above. The
purpose is to make approaching a second nature to you. Something you can do
naturally without giving any impressions to your prospects that you are trying
to sell them products or recruit them into the business.
Page 9
2.
Stay
focused in what you are looking for.
2.1
Prospects who share the same concerns on the
harmful ingredients used in the personal care products. They are your loyal
consumers and they care enough to share with their friends.
2.2
People like you who believe in Network
Marketing and are committed to built the business.
3.
Never
waste time with people who have intention to do but no action.
4.
Always
accept “NO” as “Not yet” because of timing. Maintain your communication in
order to enhance relationship because you never know when is the right timing.
Do a periodical follow up on them.
SW, SW, SW,
SW, N stands for Some Will, Some Won’t, So What, Some Waiting, Next.
Telephone
Approach
Again, remember you are not trying to sell
neither the opportunity nor the products over the telephone - just the
appointment/meeting. You should anticipate some questions from your prospect.
Here are few examples.
Q1. Can you tell me what is this all about?
“I’ll love to tell you more now,______(name),
but I would be doing both you and the business a disservice. You’ll get a much
clearer picture of the entire business when you attend our business
presentation. Would _____(time) or ______(time) be more convenient for you?”
Q2. Can’t you tell me more?
“Unfortunately, I don’t have the time
necessary to effectively explain the program; besides, you deserve the best
explanation. When can we get together, ______(time) or ______(time).”
Q3. Is this selling?
“Do you enjoy selling? (regardless of answer):
fine, the you’ll like this. When can we get together, ________(time) or
________(time).”
Q4. Is this Multi-Level-Marketing (MLM)?
“How do you feel about MLM? (regardless of the
answer): fine, then you’ll like this. When can we get together, ________(time)
or _________(time)”
Q5. Any question
“I think it is safe to assume that since you
are already asking questions you are interested in learning more about this. I
am new and relatively inexperienced. I know someone who knows this and can
explain well. I will you up at ______(time).” Page 10
6
The Close
What
to say during the meeting?
1.
Probe
by asking questions in order to “open up” your prospect’s mind by creating a
need for your products and/or the business opportunity. Do not present blindly
without finding out what he/she would like to know about your products and
business.
2.
Listen
and stay attentive to what your prospect is saying. Ask close ended (their
answer to you should be “yes” or “no”) questions in order to have their
agreement or disagreement with you. Ask open ended questions when you want to
probe for more informations.
3.
You
need to take control of the meeting by asking questions rather than answering
your prospect’s objections or questions. Answer a question with a question, if
at all possible.
4.
Be
sensitive. Know when to stop your presentation. Do not talk too much otherwise
your prospect will not have sufficient time to think or make decision.
What
to say after the presentation/meeting.
Sponsoring/Enrolling a person is helping
him/her to start the business. To enroll your prospect, ask closing questions
like;
1.
“Where
do you want to start? Consultant or Executive?”
2.
“How
do you prefer to start, at the top or bottom?”
3.
“Which
pack do you prefer? The convert your bathroom or convert your life pack?”
4.
“When
would you like to start the purification program? This week or next week?”
TIP: Closing is easy if you have satisfy
his/her needs. A prospect will be more anxious to start the products or
opportunity if you have done a good meeting.
You should go through this manual with your
new Distributor within 48 hours of enrolling. If possible, start this manual
upon signing up.
“Can you get
the lifestyle you want if you keep on doing what you are doing?”
“If your
friends has to know about Neways, it might as well be from you.”
Page 11