"Working under slave-like conditions, the 360-ers give it their all to make the most of their meager resources.  With only a $30 bottle of wine to carry them through the evening, the serfs valiantly move forward under circumstances that would make Kentucky coal miners buckle.  And just when they thought they could see the light at the end of the tunnel, harpys swooped in and drank the remnants of the wine; no drop was safe.  Trudge on, ye mighty 360-ers!  You will yet find peace on Earth."

Alternatively, this photo could be a part of a case made for keeping the product name "<BLEEPED OUT>."