The Prince by Niccolo Machiavelli

"When trouble is sensed well in advance it can be easily remedied; if you wait for it to show itself any medicine will be too late because the disease will have become incurable." (page 12)

"The wish to acquire more is admittedly a very natural and common thing; and when men succeed in this they are always praised rather than condemned. But when they lack the ability to do so and yet want to acquire more at all costs, they deserve condemnation for their mistakes."
(page 14)

"Violence must be inflicted once and for all; people will then forget what it tastes like and so be less resentful." (page 32)

"Men worry less about doing an injury to one who makes himself loved than to one who makes himself feared. For love is secured by a bond of gratitude which men, wretched creatures that they are, break when it is to their advantage to do so; but fear is strengthened by a dread of punishment which is always effective." (page 54)

"Men in general judge by their eyes rather than by their hands; because everyone is in a position to watch, few are in a position to come in close touch with you. Everyone sees what you appear to be, few experience what you really are." (page 58)

"...one can be hated just as much for good deeds as for evil ones; therefore...a prince who wants to maintain his rule is often forced not to be good, because whenever that class of men on which you believe your continued rule depends is corrupt, whether it be the populace, or soldiers, or nobles, you have to satisfy it by adopting the same disposition; and then good deeds are your enemies." (page 63)
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