What is editorial modeling?
Editorial modeling is when a model works for a specific publication and not the advertisers within the pages of the publication. E.g. a magazine targeted towards teenage girls may have an article about teenage anxiety and depression. The photo shoot would involve the casting of a model that would possess a look that would target the specific group. The model and photographer are essentially telling a story in imagery that compliments the written article adjacent to it. Posing on the cover of a magazine is also considered editorial work and it is this sort of thing that can lead models to the high fashion doorways of modeling.
How much can I earn as a model?
It really depends on the market and the type of modeling you're in. Here are a few examples of rates in the New York City area:


Consumer advertising - $200 - $300 / hour
Trade advertising - $200 / hour
Catalog - $150 / hour
Editorial - $200 - $300 / day

These rates also depend on the experience of the model, the more experience the higher the rates. An extreme example is the amount given to supermodels - around $30,000 a day!

As a model, do I work for a Modeling Agency?
Actually, the modeling agency works for the model! They promote and get work for models.

Who pays for a model's portfolio & comp cards?
The model is responsible for these costs.

How much do photos & comp cards cost?
Composites cost about $200 for 100 cards. Photos cost anywhere between $350 to $800 for 5 great shots to put on your comp-card and portfolio. Some photographers will charge per the roll of film - between $100 and $200 a roll. It is not correct to assume that the most expensive photographer will be the best, and it's not a good idea to choose a photographer on the basis of lack of cost.

How do I choose a photographer?
There are three main factors to consider when choosing a photographer:



1) Cost
You can only pay what you can afford, but it's better so save up than settle for a photographer who's cheaper and not as good. Get the best photographer you can possibly afford.

2) Ability
This is an area you may need some help with because not everyone knows by looking at a photographer's portfolio, whether he is good or not. If you have doubts, contact modeling agencies or experienced models and ask for their advice in the matter.

3) Reputation
It is important that you feel comfortable with the photographer because a good chemistry between a photographer and model is essential for the shoot to not only go smoothly, but result in some great images for the model's portfolio. Speak to people who have worked with the photographer, see what they say - word of mouth is still the best way to measure the credentials of a photographer.
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