Solutions to Tutorial 3

By: Anuj Manuja

 

Q1. Unique Video Systems required a quarterly forecast for the upcoming year for its operations planning and budgeting. The following data are available about the past demand history:

 

 

Quarter

1995

1996

1997

1998

1

10

10

10

 

2

30

50

50

 

3

50

50

60

 

4

10

10

20

 

 

 

a.      Using a linear trend exponential smoothing model, compute the 1998 quarterly forecast. Assume a = b = 0.5, SQ3,1997 = 50, TQ3,1997 = 10.

 

Solution

 

For Linear trend exponential smoothing

St = a Dt + (1-a) (St-1 + Tt-1)  (1)

Tt = b (St – St-1) + (1-b) Tt-1   (2)

Ft+1 = S­t + Tt                             (3)

 

Þ SQ4 = a DQ4 + (1-a) (SQ3 + TQ3) = 40

and TQ4 = b (SQ4 – SQ3) + (1-b) TQ3 = 0

 

Þ S0 = 40 and T0 = 0 (where subscript 0 represents Q4,1997, 1 represents Q1,1998 and so on)

 

Using (1), (2) and (3) we can now find

 

F0,1 = 40

F0,2 = 40

F0,3 = 40

F0,4 = 40

 

Where F0,1 represents forecast for period 1 (Q1,1998) made in period 0 (Q2,1998). It can be seen that forecasts for all periods is same as T0 = 0.

 


b.      Use a ratio seasonality and linear trend value model for forecasting demands. Estimate a good initial values using 1995 and 1996 data. Use hit and trial approach to come up with the smoothing constants (a, b, g) that best predict the 1997 demands.

 

Solution

 

For ratio seasonality and linear trend model the equations are a follows

 

St+1 = a Dt+1/It-L+1 + (1-a) (St + Tt)  (1)

Tt+1 = b (St+1 – St) + (1-b) Tt           (2)

It+1 = g Dt+1/St+1 + (1-g) It-L+1             (3)

Ft = (St + Tt)It-L+1                               (4)

 

For Initial values we use the method discussed in the class i.e.

 

 

1995

1996

Q1

10

10

Q2

30

50

Q3

50

50

Q4

10

10

Total

100

120

Avg.

25

30

 

We assume the yearly averages to exist at the middle of the year and quarterly demands given are in the middle of a quarter, and hence

 

Increase per year = 30-25 = 5

Increase per quarter = 5/4 = 1.25 = T0

 

Quarter

Trend Values (S)

Seasonal Indices (D/S)

Avg. I

Normalised i

1995

1996

1995

1996

Q1

23.125

28.125

.432

1.467

0.394

0.394

Q2

24.375

29.375

1.231

1.702

1.467

1.468

Q3

25.625

30.625

1.951

1.633

1.792

1.794

Q4

26.875

31.875

0.372

0.314

0.343

0.343

 

Þ S0 = 31.875, T0 = 1.25, I-3 = 0.394, I-2 = 1.468, I-1 = 1.794, I0 = 0.343

 

F0,1 = (S0+T0)I-3 = 13.05

 

Now for determining the best possible values of a and b we use the availble actual demand for 1997 and minimize the error of forecasts by trying different combinations of a and b. This was done in excel (the file is available) and it was found that the MAD (Mean absolute deviation is minimum for a = 0.1 and b = 1.

 

NOTE – Best possible g cannot be determined unless the actual demands for 1998 is available as the g is used in forecast of 1997 and updated in 1997 for 1998 (for which actual demands are not available).

 

For a = 0.1 and b = 1

 

This is the fore cast for 1997 as done using data from 1995 and 1996

 
F0,1 = 13.05

F0,2 = 48.19

F0,3 = 60.19

F0,4 = 11.71  

 

Corresponding to the above forecast MAD = 3.43

 

c.      Develop forecast for 1998

 

Solution

 

Using the above calculations and assuming g = 0.2 we get

 

S0 = 36.55, T0 = 3 , I-3 = 0.374, I-2 = 1.466, I-1 = 1.779, I0 = 0.381

 

F0,1 = (S0+T0)I-3    » 15

F0,2 = (S0+2T0)I-2  » 62

F0,3 = (S0+3T0)I-1  » 81

F0,4 = (S0+4T0)I0   » 19

 

d.      Develop a 3-quarterly moving average forecast for 1997. Compare the error with that obtained by forecast model above

 

Solution

 

For 3-quarterly moving average Forecast = Avg. of previous 3 quarters

 

Using the data from part b. we get

 

Quarter

Actual Demand

Forecast from Moving Avg.

Error From Moving Avg. (abs)

Forecast from Part b (abs)

Error from Part b

Q1

10

36.67

26.67

13.05

3.05

Q2

50

23.33

26.67

48.19

1.81

Q3

60

23.33

36.67

60.19

0.19

Q4

20

40.00

20.00

11.71

8.29

 

S |et| = 110 for moving avg.

S |et| = 13.34 for ratio seasonality and linear trend

 

Hence the seasonality forecasting method is better.

 

 

 

 

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