Also...go here and sighn(<is that right, God I really can't spell)a petition to let The Rabbit eat his own cereal.
Hello my name is Sarah. And I'm almost 16 years old. All my life I have watched THE SILLY RABBIT try endlessly to get a bowl of Trixs. Don�t you think it's about time he has got at least one bowl??? I understand that Trix Cereal was introduced in 1954. I do believe that withholding food from an animal could fall under 'animal cruelty'. As well it should. I am just informing you that our generation as well as those that follow us are sick and tired of the abuse to The Rabbit through out the long Trix ad campaign. So I would like a response as to why even though The Rabbit has shown endless effort towards his goal, he has not achieved it. What kind of message is this sending to the young viewers of America???
Thank You,
Sarah
Dear Ms. King:
Thank you for contacting General Mills. We are sorry you were disappointed with our advertising for Trix. Our intent is to encourage both potential and existing customers to use our products. Your opinions are important to us and will be carefully reviewed with our marketing and advertising staff.
We appreciate your interest and hope you continue to enjoy our products.
Christopher Greene
General Mills
Consumer Services
