In the 1970s in Los Angeles, California, a
young man named Mark Hughes watched as his mother struggled with one
diet after another in an effort to reach her "ideal weight," as so many
people do. Tragically, however, Jo Ann Hughes died after following a
number of unhealthy diets. She was only 36.
Mark decided that no one should have to suffer because they felt
overweight. He set out to create a safe weight-loss method based on
sound nutrition rather than medicine. Mark worked with nutrition experts
and health professionals, and in 1980 introduced a revolutionary
vitamin-rich, herbal-based protein shake mix (the "2000 model" has been
updated with a scientifically advanced formula). Thus Herbalife was
born, with Mark selling right from the trunk of his car.
Tell A Friend Promise
People who used the products noticed two things: they lost weight, and
their friends asked how they did it. It quickly became apparent that
"word-of-mouth" advertising would work better than any other-people
could see the results for themselves! In fact, the earliest
"distributors" realized that if they could just get someone interested
enough to ask, the products would sell themselves. So they promoted
Herbalife wherever they went, with buttons and stickers saying, "Lose
Weight Now, Ask Me How." Perhaps you have seen them-the familiar
red-and-black message is now displayed in 61 countries.
Diverse Product Lines
Today, Herbalife offers a wide range of scientifically advanced
products, not only for weight loss, but also for enhancing nutrition and
general health; skin and hair care; and a collection of products just
for children. There are over 150 different products for all stages of
life, with new ones on the way all the time. The emphasis on herbs and
other natural ingredients and our exclusive formulations appeal to the
growing consumer interest in herbal and natural products.
To ensure that Herbalife products are safe and effective and are on
the cutting edge of science, Herbalife has appointed a
Medical Advisory
Board. This includes a group of respected medical experts, scientists,
nutritionists and health-care professionals who oversee the research and
development of Herbalife's products. Many of the board members also
conduct trainings around the world so Distributors stay well-informed
about Herbalife's product line.
Reaching Out
In addition to our business efforts, Herbalife gives back to the
community. With the creation of the Herbalife Family Foundation,
Herbalife has dedicated itself to improving the lives of young people
everywhere. Since 1994, the Foundation has helped numerous "at-risk"
children around the world overcome such devastating problems as
substance abuse, the ravages of poverty, and physical and emotional
neglect.
Mark Hughes' Legacy Lives On
Although Mark Hughes is no longer with us, his guiding principle - his
loyalty to Herbalife's worldwide network of Distributors, customers and
employees survives, as we continue to observe that principle in
everything we do. Mark's dream of taking good nutrition around the
world is made a reality every day.