E-Fashion street

Interest in fashion has never been so high in India as it is now, with Indians capturing hearts at the topmost level of international beauty and fashion pageants. Check out these sites to find out what's in and what's out

Hintmag
The fashion Website Hintmag has great photo spreads, interviews with designers, a good collection of model photos and interesting features on the work of the world's most famous designers. Currently, the magazine is presenting its third installment of Supernova, a series of interviews and editorial shoots, featuring rising stars of design. This month, you get a look at Benjamin Cho's new studio to discuss the designer's post-punk aesthetic and dabbling ways. In the section called ChicHappens you can check out news and gossip about the glitteratti of haute couture. Like we read about model mogul and 'dirty old man' John Casablancas leaving the famed model agency Elite and retiring to live with his 24-year-old Brazilian wife in Rio.

Face2fame
This is a fashion site only to the extent that it provides a platform for models to market themselves. The revenues come from fees paid for various plans. These fees range from Rs 1,250 a year for a 'Fresh Face' to Rs 10,000 for three years for professional models. There are other plans for child artists, babies, actors, singers and dancers. Helpful for aspiring models is the Modelling Advice section which informs you about the requirements for becoming a fashion model, finding a modelling agency, finding a fashion photographer, training to be a model and the likely modelling scams that you might encounter on your quest to conquer the world.

Fashionindia

Fashionindia covers a wide gamut of fashion-related information like fashion history, how to become a model, fashion publications, bridal fashions, fashion designers, beauty care, product reviews and schools of fashion. The last lists many leading schools which cater to the fashion industry right from designing garments and jewellery to modelling. Details about the school and the kinds of courses offered are provided. Models and designers can submit their portfolios to this site for online viewing. You are brought up to date about fashion happenings through the section Fashion this Week.

Fashionweb
This UK-based site has a goodly spread of fashion segments. Its index features designers, ladieswear, menswear, knitwear, sportswear chindrenswear, accessories, fabrics, magazines and trade bodies. Each of the sections lists the leading UK designers and vendors of branded products. The site has a sensible look at fashion and does not restrict it to walking the ramp but for use in everyday life. So you have garments and accessories right from streetwear to physical activities -- water sports, climbing, fishing, diving, etc -- to maternity wear for business women. Besides the main index, the homepage of the site features a fade-in fade-out presentation of the highlights of the moment, like fashion targetting breast cancer, shops offering discounts and latest magazine launches. And if you have a Website, you can ask Fashionweb to host it for you.

Fashiontelevision
No, this site is not related to the French Fashion TV that turns you on in India, but is part of the Canadian site, City TV. Here you can learn about the current fashion shows of some of the world's top designers like Versace, Randolph Duke, Richard Tyler, Anna Molinari et al. If you go to the episodes section, you can see clips of some of the shows. There is a photogallery which showcases the work of the likes of Lord Snowdon, John Galliano, Ralph lauren, Sophie Dhal and Chloe. And if you want to go beyond the Fashion TV site, check out the links to some of the best fashion sites around the world which are properly catalogued under labels, stores, magazines, e-magazines, models and fashion capitals.

FTV
Okay, this is the French fashion site that turns you on. You can head straight for the lingerie section, but be warned that you need Flash and Real Player (or its equivalent) to watch the gyrations of the models and on our slow connections, you will have a pretty long wait. You can also watch videos of original fashions, men's fashions, new faces, events (some of them live from paris) and interviews with the high priests and priestesses of fashion. While waiting for your downloads, you can check out the next day's programme of this 24-hour fashion site, so that you won't miss Nina Ricci's lingerie for Autumn/Winter 2000, Vanessa Greca's Femme pret a porter or Kenzo's designs on men for this summer.

Almari
This glossy Indian fashion Website features some of the top model and designer names in the fashion world. Besides featuring their pictures and work, it also allows you to contact them through e-mail. You too can rub shoulders with the glitterati by submitting your portfolio which will be vetted by the likes of style guru Prasad Bidapa and the multi-talented Shobha De before being featured on the site. Other features include designing and modelling tips, fashion talk, a celeb corner, information about health and beauty, contests, downloadable wallpapers and even live fashion shows -- whenever they are happening.

Contact: Manuel Fernandes

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Updated 20/August/2000

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