Newspaper Articles

 

E-Commerce: Selling NZ to the world.   

Michael Foreman. New Zealand Herald. 31/10/2000.

Topics / points:        * Supplier and Intermediary Relationships

                               * Hotel industry (High relevance to adventure tourism)

                               * NZ tourism opportunities.

                               *FITS (Free and Independent Travellers.)

 

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Internet Cornerstone of NZTB’s Global Marketing Strategy
Media Statement. 30 July 1999

Major issues/ points:    * NZTB's commitment to Purenz.

                                   * Site puts NZ firms on the world stage and offers wholesalers and potential visitors 

                                    a new way to see NZ.

                                    * Purenz forms part of an overall integrated marketing strategy for NZ tourism.

                                    * Commitment to continued site development.

 

Slow Download Time Will Cost E-commerce

Nua Analysis, Jul 02 1999, Zona Research.

Major issues/ points:    * A web page that takes more than 8 seconds to load will have a high likelihood 

                                      of being shut-down. 

                                   * More than a third of users abandon an attempt to make an online purchase due to 

                                      the time involved in the download.

 

South Africa Tourism Authority Fights For Internet Domain Name.

Africa News Service, Jan 19, 2001 p1008019u6373

Major issues/ points:    * Domain name rights.

                                   * Cybersquatters

                                   * Government vs. Private domain rights.

 

Travel sites a dead end says critic

Michael Foreman. New Zealand Herald. 07/11/2000.

Major issues/ points:     Navigation limitations of NZ tourism sites:- hard to navigate, contain too much text,   

                                    lacking in interactivity and "Worst of all, they do not place enough emphasis on me, 

                                    the visitor,"

 

               

 

 

 

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