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Fashion Femme Fatales
For years, Barbie was the undisputed queen of the fashion dolls. Although there were many rival fashion dolls in the 1960s such as Tammy and Tressy, there hasn't been a "serious" fashion doll with a "serious" fashion wardrobe for dressing and undressing the doll until the late 1990s, when the very successful Gene came on the scene. Gene's success has spawned several additional fashion dolls, and has also helped cause Mattel to create high-quality changeable fashions for Barbie for the first time in years, for such lines as the "Barbie Millicent Roberts" (BMR) collection. These new dolls--Gene, Tyler Wentworth, and Daisy and Willow (along with Tonner's Julia and Tonner's Models Collection, among others) have stolen the collector hearts (and pocket books!) of many current (and former) modern Barbie collectors. Most of the dolls cost under $100, with fashions in the $40-$60 range, which is slightly higher than the cost of BMR dolls, and well below the cost of dolls such as the Bob Mackie Barbies.