Franklin Gothic is a realist sans-serif typeface designed by Morris Fuller Benton in 1902. This typography poster was created as an homage to the font. The overall poster is designed to look like a newspaper, one of the more popular media that commonly used Franklin Gothic. The poster also uses a variation of the font to demonstrate the versatility of the typeface.
Albert Einstein was a German-born theoretical physicist developed the theory of relativity. This typography design was created using the sans serif font, American Captain, using Albert Einstein's quote for inspiration. The black and white image also creates contrast, adding a dramatic effect to the poster, while the black background on the right helps to bring the text further into the foreground without completely separating it from the composition as a whole.