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Miss
Lux Beauty 2004, Vientiane, Laos
19-year-old Chandaly Sitpraxay, member of
LaoPYs
2003, crowning
the winner of Miss Lux Beauty Contest 2004
last night at National Culture
Hall in Vientiane capital, Laos.
She will be the representative from Laos to join
Miss
International Beauty Pageant 2004 in China
this year.
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20 finalists from all over
Laos will participate in Miss Lux 2004, the celebration of the beauty of
the Lao nation. The final round of Miss Lux 2004 will be held on 3 July
2004 at the National Culture Hall, Vientiane City, according to Miss Lux
2004 & Miss International Beauty Pageant 2004 press conference held here
yesterday, 2 July, at Lao Plaza Hotel.
The final contest of Miss International Beauty Pageant 2004 is scheduled
to be held in the People's Great Hall in Beijing, China, in October.
"This year we have the privilege of crowning the winner of this contest as
Miss Lux 2004 and as the proud representative of the Lao nation in the
Miss International Beauty Pageant 2004, hosted by International Cultural
Association of Japan" said Mr. Maks Mukundan, General Manger, Indochina
Business unit Unilever Thai Trading LTD.
Miss International, to which the proud winner of Miss Lux title will be
sent, is a world renowned beauty contest, which is counted as one of the
three major titles together with Miss World and Miss Universe. It has been
organized for over 40 years and, until last year, has been hosted in
Japan. In recognition of the tremendous advancement of the Chinese economy
the Japanese organizers have decided to relocate the contest to Beijing
for the first time in Miss International's history.
This is the first time a Lao person would attend a beauty contest of this
scale representing the nation of Lao PDR. "As owners of Lux brand we are
proud to be able to support this initiative as I have no doubt this will
add further momentum to the Lao government's effort in promoting Lao as
the destination for tourism, culture, business and investment
opportunities" he said.
Unilever believes firmly in the potential of the Lao market and since it
embarked on the market development task in 1995, the company introduced a
number of world class everyday consumer brands such as Lux, Close Up,
Breeze, Viso, Pond's, Sunsilk, just to mention a few. "Business in an
environment such as Laos is both challenging and rewarding and speaking
from my own experience of nearly 5 years of engagement with Laos, I
believe the prospects are very bright in the future" he added. Item ends
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