Our Mission
Our mission is to provide a quality sales experience like you have never had before. We strive to achieve the best possible experience for anyone wishing to purchase these products and provide as much information as possible to ensure that you get the product you need.
About Us
Representing quality components for the Controls Industry. Our Company represents the Companies of Pfannenberg Inc, Integra Enclosures, and Rohtek Automation. TLS provides solutions for the Controls Industry through innovative products and analysis of needs. TLS is here to represent your industrial needs in Thermal Management, Signaling, Non-metallic Enclosures, Graphic HMI / PLC Solutions, X, Y, and Z Purge Systems over the New England area.
About the website design
The purpose of this website is to highlight that he is the regional sales manager for these companies. It will server to also highlight the different product lines that he sells as well as showing the different products via a catalog from each company. This website will also provide information about him and his company to help instill trust into the potential customer for a first impression on-line.
The end goal for the website will be for information. many companies will already have certain products and parts speced out in their plans and will go with you regardless. However, there are times that a planner will be researching various products as well and will want someone to talk to in sales to get costs and product information. The hope is that a visit to this website will result in some form of communication regarding the product lines.
The exact choices in color were made based upon the psychology of color in regards to website design according to this website. The color blue has a lighter and darker sading to them. Lighter blue is for "refreshing products and ideas" and the darker blue for "luxary products". Blue in general also represents intelligence. The white font is primarily arial because its simple font that is useable by every web browser and is easy to read. The black font is the same type of font but is black due to it being on a lighter blue and allows it to be seen easier.
The overall site is a hybrid of a multi-page website and single page website. For the direct sales company, all the information is found on the main page. With the navigation buttons at the top, this allows for faster loading and a more simple design. The other pages are grouped per company represented. They each have their own site that is easily expandable.
The overall template is very similar for all the pages. The main page and the sub pages only difference is the slide show in the main page and the side bar in the sub pages. I saw no direct need for the side bar on the main page so it was not included. I added the side bar on the sub pages to make navigation to resources easier and avoid making another navigation bar for those pages. This in part also makes navigation easier as the main nav bar does not need to change. This also makes the resources seen right away on the left side which on a US based site is the first place the eye is drawn to on a main page.
A main idea for this website was consistency. This is why the placement and design of all the sub pages is the same. This way, if you go to one page and then the next, you immediately know where to find the main materials on the next page. The entire page is the main sections having a set border so it may not expand to the entire width of a browser, but at the same time, it creates a consistency in placement for things within those sections.
Things I would have done differently would be cleaning up the code naturally in the CSS. Aside from that, I would have created a downloads page that included more resources from each company with a drop down list to download the resource selected for any company. If anything, this could be included in the main page in a side bar if not on its own page. I would also have made the site have mobile compatibility with the main nav bar converting to a traditonal mobile navigation system as well since more and more people are searching sites on mobile these days.
Aside from that, I would also have included more visual resources as well such as images embedded inside the text of the about us sections on the sub pages. This would make things look better as well as add a little more depth to the website. On that as well, with more time I would have added more images to the main pages slideshow as well as added a slideshow for each of the sub pages. The images for the sales people were not clean edits as well but removing a white background from hair takes a good amount of time when making it look right.
The three click rule was taken into consideration for this website as well. The basic idea was that anyone visiting the page should be able to get to the furthest reaches of the website within 3 clicks. For a site this size it may have not really been needed, but I have found that by using this rule, it helps in designing an intuitive website because more thought needs to be put into the navigation of the website.
Our Sales Team
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| Fred Jones | Johanas Fredrickburg | |||
| Owner / Senior Sales manager | Assistant Sales |
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