Selling Retail
	The world of retail is big and has been growing since man began to trade goods for goods. After that came the little thing called currency. First came the coins then people decided that it would be easier to exchange paper money. Although there are many ways to buy things in this day and age, the person to person is the most popular one of them all. Retailers in order to enhance products that will be sold, they would have to begin an interactive strategy that will bring consumers into their stores to buy their products. These strategies will end up being store merchandise and product type, and advertisements and sponsors.
	In stores retailers sell merchandise and they need to know about their profit and the price of the products. Retailers need to know that any product that they want to sell will sell. The product must have a specific price, which pays some cost of the material it was made of. The cost of the products is put on labels so that consumers or buyers will determine how much the product will cost. The profit and cost of products are then added up in an inventory which will attain all the products that were sold and all the products that were not sold.
	For the lonely products that are still on the shelf retailers have no other choice but to practically give them away. Well, not exactly give them away, but lower the price value. This then will make it more convenient to the consumers. This particular strategy is known as specials or discounts. The intelligent shopper knows the deal and will eventually gain an item that was thirty dollars for fifth-teen. 
	Products before they sell need to be put out on market for people see. Not just on the shelves but in advertisements. In ads products are described to be top of the line or number one of all type products that are like they are. Products are then recognized by their brand name like Johnson and Johnson. This is what brings people to the product for reputation, it’s good service brand name. 
	Though ads don’t come out of thin air, they come from sponsors who will pay and put them on billboards, newspapers, magazines, TV, and even the internet. These sponsors can be businesses wanting some kind of profit for paying for your particular product ad. Some maybe celebrity sponsors, which will include the star in the ad allowing the ad to become something important to read since a popular star is on the ad. This strategy of using celebrities for ads to sell products really catches peoples eyes and convinces them to buy the product.  
	How entertaining is the world of retail. It’s not all about a bunch of numbers, it’s about interactive representation of the product to get sold. It’s almost like a show. For example, the circus jugglers. The jugglers try to keep the balls in the air and try not drop them, which exactly is like the retailers. They need to keep the balls in the air if they want to gain attention. The balls entertain the consumer and that would most likely get them to buy your product.