A "reality check" email I received explaining once again that Scentura is very disconnected from the way these bottles of perfume get to the end consumer. Many people want something to be done about this company, but we're still searching for a legal leg to stand on.
From: Traci 
To: "David Dombrowsky" [email protected]
Subject: Re: Scentura Creations  
Date: Fri, 15 Nov 2002 18:37:38 -0500  

David,
Unfortunately I think it will be extremely hard to prove that Scentura is 
responsible for the actions of it's distribution centers. I have a copy of the 
consignment agreement/ contract that distribution center owners sign with 
Scentura. I'll be happy to fax it to you or send you a copy, just give me the 
number or where to send it. They are pretty well covered, including making the 
person sign that they will not misrepresent these fragrances as originals.
 
Also Scentura Creations is not any part of the training process, for the 
training program or ongoing training for distribution centers. They rely on 
successful distribution centers for that. At the "family vacations" (national 
meetings, used to be twice a year) they would have these "successful" owners 
teach everyone else what they were doing. Larry only participated to hand out 
awards to offices (loyalty&dedication, outstanding attitude, etc) and give a 
rah rah talk. He never even showed his face until the third (last)day of the 
meeting. 

My experience with being trained and how I was told to run my dist. center was 
not at all affected by Scentura Creations. I was told what to do by my 
promoting owner and her promoting owners. The only contact I had with Scentura 
was once a week when I sent in my cashier's check for the bottles that were 
sold and when I placed my order. They are not involved in the training process 
whatsoever. Occasionally Larry would call to make us feel really special. By 
the way, he made all of his money in real estate, not through fake perfume. He 
was given an inside tip on some land in Florida, and bought it shortly before 
Disney Land was built beside it. He owns several malls throughout the country 
and numerous other investments.Why he continues with the perfume I don't 
know...maybe it's a tax write off? He does make a huge percentage on the 
bottles, $8.00. But they don't sell nearly the number they make it up to be in 
a week.

Normally when someone is getting close to the end of their training they will 
spend a few days at the regional managers office, but never scentura.
 
Maybe you have a different angle to go on, and if you do and I can help let me 
know. I think an effective way is to cut their ability to advertise for the 
distribution centers. If a dist. center forgets to run its ads for a week it 
really hurts them for about 5 weeks due to not having new people start and 
sell to their friends and families. I have considered complaining to the local 
paper here, telling them I went on an interview and realized they aren't 
really hiring, just looking for independent contractors. If someone complains 
sternly enough the papers will at the least investigate to protect their 
reputation. In some cities Scentura offices are very restricted on what they 
can print in the ads (in the Chicago Tribune they have to say marketing in 
their ads, in some papers they have to put sales, ind. contractor, etc.). 
 
Aside from attacking the individual dist. centers I don't know how to go after 
Scentura itself. I can think of many ways to shut down dist. centers, though. 

Traci 
 

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