1. "mad pointer," tvc 15 seconds screen appears like a computer monitor with the clouds wallpaper. arrow cursor clicks on screen several times (AUDIO: clicking), but the question mark appears along with the "what's this?" text beside arrow. an animated 'mad dog' enters and chomps away at the question mark. then while chomping away at the "what's this?" text, he hits the pointer cursor with his tail and the cursor falls. another mad dog enters the screen and puts the fallen cursor up again. the two dogs bark and exit. the words "things are looking up" blink onscreen. cut to white screen as the cbsi emblem and the cbsi logo appear on the screen's lower right corner. the slogan "we've got mad dogs" appears in the middle of the screen, then two mad dogs above the slogan. (AUDIO: SFX computer sounds, dog sounds, no music) (ANNCR from the moment the second dog enters: "cbsi gives you the chance to say 'things are looking up' for your business with creative solutions. when it comes to creativity, we've got mad dogs.") |
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2. "mad max," tvc 15 seconds screen appears like a computer monitor with the clouds wallpaper. several computer 'software windows' are open but without the window maximization mini-button. one by one, the cursor minimizes all the windows except one. an animated 'mad dog' enters with a maximization button. he inserts it into the last open window, between the minimization and close mini-buttons. the dog barks twice and exits. the cursor maximizes the window. the word "maximize" blinks inside the maximized window underneath a cbsi embem. we zoom in on the cbsi symbol and the cbsi logo goes over to the lower right corner of the screen. the screen has ceased being a computer monitor screen. the slogan "we've got mad dogs" appears in the center of the tv screen, and later two 'mad dogs' just above this slogan. (AUDIO: SFX dog sounds, computer sounds, no music) (ANNCR from the moment the last open software window is maximized up to the last frame of our storyboard: "cbsi maximizes your company's potentials with creative solutions. when it comes to creativity, we've got mad dogs.") |
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