Though intangible, the look, feel, weight, form, shape, color of the product are major determinants of the customers perception of the quality of the product.
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| Design Quality | |||||
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Quality starts with good design. Consider the function of the item and the form. The form
of the product should be pleasing to look at, without being impractical to use. Though intangible, the look, feel, weight, form, shape, color of the product are major determinants of the customers perception of the quality of the product. |
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