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DEVELOPMENT OF SAUDI
ARABIA MARKETS
The market of Saudi Arabia is new
one and is still in the construction and stability phase if it is
compared with international markets.
Any person who follows up the phases of economic development will
find the current phase has distinguishing characteristics. Both
the private and public sectors have started to play larger role in
the marketing and economic fields and aspire to new horizons in
administrative and financial activities.
CURRENT PHASE
This phase, no doubt, requires planning and marketing research to determine the requirements and demands for products and services needed to develop future economic plans based on sound scientific rules which depend on the theory of modern marketing and scientific and specialized management.