Consider these factors when deciding which stories are ideal for our audience.
How new? A story happening today is much more interesting than
something that happened last year, unless perhaps new information about
an old event is revealed today.
How close? A fire next door to your house is of much more concern
to you than an identical fire in California.
How important? A tax hike might be boring news, but it impacts
everybody in a way that everybody reacts to strongly... their wallets.-
How serious? An accident that kills a person is much more news
worthy than one where there is no injury.
How unusual? A story about an airplane flying to California from
Boston is nothing new. But if that plane set a speed record along
the way, that might make it more news worthy.
How many people would be affected? A story about a business laying
off 1 person is not as news worthy as a large company which cuts 1000 workers.
How interesting? The Super Bowl is of interest to many more people
than the Championship game of the Agawam, MA Pee Wee football league.
Who is involved? A drug bust is an everyday occurrence in most
places, but if a famous person is involved, that could make it news worthy.
The X factor: This is hard to explain, but some stories have it. This story might not have many newsworthy qualities, but it is so unique that people would be fascinated by it. Bottom line is that if you think it is newsworthy, you might want to get someone else's opinion to see if your instincts are right.