Jessica Beddo

October 9, 2001

CCS 400

Research Paper

Thesis Statement

            As the Internet gained entrance in a large amount of homes and businesses across America a retail revolution was becoming a much-anticipated reality.  However, many found that the acceptance of the American public to their company was harder to gain then expected.

 

Annotated Bibliography

 

Burt uses the success of transactions made through online automotive dealerships to exemplify a possible threat posed to the traditional dealerships.

Burt, Tim.  “Rush is on for Online Sales: Retailing.”  The Financial Times 1 Mar. 2000: 2.

 

Colburn gives many examples to the pitfalls of online retailing and an insight to the companies that have been able to avoid them.

Colburn, Charles.  “Online Retailing.”  In-Store Marketing  Mar. 2001: 41.

 

This book provides the reader with a format to design and market a web page to promote e-commerce in order to draw customers to it. 

Deitel, H.M., Deitel, P.J., and T.R. Nieto.  E-Business & E-Commerce. New Jersey: Prentice Hall, 2001.

 

The article provides a statistical analysis of the successes and failures of the online retailers after the first “e-Christmas” of 1999.

“The DotComs Falling To Earth.”  Business Week 3664 (2000): 38.

 

Edgecliffe-Johnson explains how the failure of the small dotcoms and the little certainty of the bigger ones have swayed the predictions of an online retail revolution.

Edgecliffe-Johnson, Andrew.  “E-Revolution Shelved.”  The Financial Times  3 Aug. 2000: 16.

 

This article explains how many major businesses are preparing to be more efficient by putting more money into the technology that will able them to help improve the online retailing, customer services and productivity.

“The Era of Efficiency.”  Business Week 3737 (2001): 92.

 

Using many large name companies as examples, Griffith explains how they have each succeeded in their more simple approaches to online retailing.

Griffith, Victoria.  “How the Fittest Survived the Dotcom Meltdown: Online Retailing.”  The Financial Times 27 Aug. 2001: 7.

 

Very large name companies have their own manner in which they distribute their product, whether from online sales or in-store sales, in order to maintain and establish a greater customer clientele.  This shows how similar the two approaches to consuming are.

Overstreet, James.  “Distribution.com: Memphis Likely to Benefit From Next Retailing Trend: Online Everything.”  Memphis Business Journal 20.42  (1999): 31-32.

 

This article explores the similarities between UK and US online retailers, particularly the successes of the grocery retailers, and how they effected the success of the American chains.

 “Is It Time To Go Online?”  Precision Marketing 13.48  (2001): 21.

 

 

Gene,

I was unable to find another book as a source.  I am sure that I will be able to locate one with more time, perhaps, by checking out the sources of the citations I have listed.  My topic is very recent therefore I have found it difficult to find a book written on the subject at hand.  I will find one by the time my first draft is due.

 

                                                                        Thanks,

                                                                                    Jessie