Is Your Business Phone Number Honest? By Mike McDaniel
Your business is listed in the Yellow Pages whether you buy an ad or not. Your business is listed in the Yellow Book and the other phone books, t
Modern Marvel - Yellow Pages By Mike McDaniel
First was the telephone. Once Alexander Graham Bell got it working, it spread like the southern kudzu vine. In less than two years after the firs
Don't Use Your Print Ad on Radio By Mike McDaniel
I don't know about you but I don't drive down the road with a pencil and paper on the seat.Why then should you waste valuable advertising
What Color is Your Yellow Pages Ad? By Mike McDaniel
In the beginning, Yellow Pages ads were, well, yellow. With black type. Then, in an effort to jump start sales, the clever people who invented Y
Your Billboard is Showing By Mike McDaniel
Several years back the billboard people put a big picture of "Sharlene Wells, Miss America" on billboards all over town. She was everywhere. The
Books, Bibles, and Fast Talkers By Mike McDaniel
Every community has 'em. Fast talkers who roll into town with a clever idea to sell to people in business.Many times the ideas are clever
Advertising Vs. PR in Your Small Business Marketing Strategy By J D Moore
A great small business marketing strategy includes a mix of tactics. Advertising and PR are two very important tools that all small business owne
The Past, The Present, And The Future: A Compulsive Gambler’s Thoughts Through Poetry Part 3 By Howard Keith
The Past, The Present And The Future, A Compulsive Gambler’s Thoughts Part 3 is a collection of poems that express what I was going through durin
Is It Really This Easy to Get Free Advertising? By Nicole Dean
One of the best ways to get free advertising is to simply write articles and give them away. It’s a foreign concept to those new to online busine
Why 95% of Yellow Page Antique Ads Really Stink, and What You Can Do To Be in the Top 5% By Michael Temple
Did I get your attention? That's exactly what I intended to do. I wrote a compelling headline that concentrated on a problem, created interest
The Landscape of Business Has Changed By Greg Writer
A special yearly issue of Success Magazine called "The Selling Issue" quoted Scott DeGarmo,"The big money goes to those companies with sup
Vinyl Banners - Design Tips for Large Vinyl Banners By Rick Hendershot
Generally speaking, a vinyl banner is easy to design. Anybody with a little bit of graphic design experience can design a vinyl banner. And even
Free Online Advertising: Why You Should Use It By Donny Lowy
Free online advertising offers many benefits for online and offline businesses.Obvious benefits of free online advertising include increas
How To Write A Great Radio Ad! By Hal Eisenberg
If you’ve listened to some radio ads lately you may have picked up on something, right as you punched the button to change the station. And that
Ethics in Advertising By Kenneth Hoffman
Making money and corrupting the morals of a minor at the same time is not my idea of ethical advertising. Recently a television ad depicted a
Promoting Your Home Business Offline By Craig Osenbaugh
Most people are aware of the typical online promotional techniques home business owners have marketed through such as banners, link exchanges, di
Yellow Page Advertising For Lawyers - Where Have All The Calls Gone? By Philip Franckel
I get calls every week from lawyers saying they’re not getting calls anymore from yellow page advertising. Having done quite well in the past, th
5 Advertising Mistakes Most Small Businesses Make By J D Moore
Effective advertising is an investment in your business. Ineffective advertising is a liability and a waste of money. Here are the top 5 things t
Service Buyers and Product Buyers Don't Seek the Same Yellow Page Information By Lynella Grant
Yellow Page Directory Users Have a Variety of MotivationsFor your Yellow Page ad to be effective, it needs to anticipate and answer the qu
How to Save Green, when Buying Blue By Lorraine Ball
In the mid-Fifteenth Century, when Johann Guttenburg brought moveable type printing to the western world I doubt he envisioned the industry he wo
How to Promote Your Online Business Offline By Izzy Brewer
There are a number of great ways to promote your online business offline. Combining offline advertising with your online presence will create mom
Local-Search Upgrades Affect Traditional Local Businesses By Tom Swanson
Have you used Yahoo!’s new local-search function? If you haven’t, you owe it to yourself to check it out. They’ve upgraded it with fantastic fe
Generate Millions of Advertising Impressions and Drive your Business Forward! By Tim McCarthy
What does your vehicle say about your business? You drive to work, commute through traffic, stop at the shop for refreshments, park up outside yo
Market Direct Advertising: Numbers Count By Jan Verhoeff
Ever wonder how to put more jingle in your pockets? Recently I was invited to join the “staff” of a local accounting firm, under the sheer guise
Public Relations & Advertising: A Perfect Marriage By Jennifer Mccarron
Businesses that depend upon advertising should do everything possible to make sure they are spending their dollars wisely. But as we all know, t
My Ads Don't Work, So I Don't Do Them Any More By Alan Boyer
Does that make sense? Yet, that is what I hear from a lot of prospective clients.What that is saying is, “My Marketing Doesn’t Work So I’l
Signage and Branding for the Small Business By Tim McCarthy
Increasing brand awareness through the use of print advertising, TV and radio advertising, the internet and direct mail campaigns are generally t
Small Ads Produce Dynamic Results 4 Steps to Exploding Your Market With Small Ads By Allyn Cutts
Dynamite comes in small packages... or in small ads in the marketing realm. Our natural instincts scream that BIGGER IS BETTER! Is it really true
Does Post Card Advertising Really Work? By Woody Quinones
You've decided to try advertising your business with post cards. The idea came to you from the post cards you receive from other businesses. You
A Guide To Finding CD DVD Replication and Packaging By Bob Hett
We have come a long way from the time when only professionals could replicate CDs and DVDs. With the advent of blank media and the technology to
