Instaphone is among the pioneers in the mobile phone industry in Pakistan. As one of the leading cellular service providers, with the largest active subscriber base, Instaphone thrives on dynamic marketing policies to address customer needs and a rapidly changing market place.

Instaphone (Pakcom Ltd), is a subsidiary of Millicom International Cellular (MIC) S.A., based in Luxembourg. MIC S.A., currently has an overwhelming interest in 34 cellular operations in Asia, Africa, Latin America and Russia, covering a popular under license of over 584 million. Instaphone is a lucid example of the MIC global standard for cellular excellence, benefiting from international resources to cater to the needs and interests of cellular customers in Pakistan.

We at Instaphone have several firsts to our credit in Pakistan. Among them is Insta-One, pre-paid mobile service - recognizing the customer's need that the mobile phone is now more of a necessity and less of a luxury, an essential communication tool. Insta-One's introduction successfully brought both economy and convenience to Pakistani mobile phone users.

We were also first mobile phone company to launch CPP (Caller Party Pays) packages in Pakistan, well before CPP (free incoming regime) was officially implemented, enhancing cellular phone accessibility to all market segments.

In a highly competitive market scenario, Instaphone is still the number one cellular service provider in Pakistan, with the largest active subscriber base, widest coverage network -backed by dynamic marketing strategies to be truly ahead.

Instaphone already commands the finest quality network throughout Pakistan - the only cellular service provider in all four provinces of Pakistan. As a part of on-going investments in Instaphone's cellular infrastructure, our transaction from AMPS to TDMA technology ensures customers access to real digital benefits, including a congestion free environment, instant connectivity, optimum sound clarity, call privacy, enhanced battery life, and a plethora of digital value added services such as SMS, SMS Pulse, Web and e-mail SMS services, SMS*Chat, Insta-Club Voice Chat Service, High Speed Data Transfer, Voice Mail, Long Distance Access (LDA) and much more.

This technological advantage combined with other value-added services places Instaphone on a threshold of greater successes in future. The introduction of a fresh, revitalized corporate look and brand development, is a reflection of our commitment to attracting new customers and consolidating our position as the leading mobile phone company in Pakistan.

Along with value for money tariff plans, round the clock customer services, this re-emergence commits Instaphone to a stronger leadership position with wider customer acceptability in Pakistan.