Keyword Phrase

Keyword Phrase is the term the user types into the search field.  If the user types in more than one word, the not separated by a comma, the it is considered one phrase. The search engine will look for these words grouped together on the page and prioritize those listings first. For example: "automobile repair guide"

On the hand, if the user types in "automobile, repair guide" it will return results for "automobile" and "guide repair" therewith changing the results.

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