To promote this project to its fullest potential we must gain as much background knowledge as possible so we can uncover the best ways to market I as well as the essential technology behind this product.  We plan to do this by finding websites that explain the technology behind the infamous GPS system, and present some of that knowledge to our audience so they know what an impact that technology has had and has the potential to have on our society.  We are planning on finding out if it will be realistic to put a GPS system within a golf ball and if that would affect the ball weight at all, or if anything would need to be done to compensate for the GPS system.  We are planning on surveying actual golfers to see what an impact it would have on their individual games (for more info. See section on primary research). 

Survey

1. How often do you golf every month?
1. 0
2. 1-2
3. 3-5
4. 5+
2. How many balls do you lose each round (18 holes)?
1. 0
2. 1-2
3. 3-5
4. 5+
3. Would you find it helpful to have a devise that locates your ball?
1. yes
2. no
4. Would you buy our product?
1. yes
2. no
5. Would you find yourself golfing more often if you had this devise?
1. yes
2. no
6. Would it improve your golf game if you didn’t have to search for your balls?
1. yes
2. no
7. In your opinion, would this product save your time and money?
1. yes
2. no
8. How many strokes do you add to your score each round because of lost balls?
1. 0
2. 1-2
3. 3-5
4. 5+

Most people only golfed 1-2 times each month.  Various numbers of balls were lost but most everyone agreed that this devise would be helpful.  However, every specified that cost was a huge issue and the people who didn’t lose balls as often, said they wouldn’t buy our product.  People wouldn’t golf more and the answers varied if it would improve their game.  Most agreed it would save time and money.  Various numbers of strokes were added, but that didn’t seem to affect any of their answers.