
Customer remarks about the product of Unilever.
(Customer comments)
v
Whenever you ask for client feedback,
you should make sure you are asking the right questions to produce valuable feedback
without asking too many questions and risk not receiving a response at all. You
may also want to consider offering an incentive for completing the survey,
especially if you find the response rate leaves something to be desired.
v A large part of growing a successful small business comes from repeat clients, and clients
only come back when they're extremely happy with the products or services
they're receiving. It should go without saying that your first focus should be
on providing an exemplary product or service. Once you have that solid
foundation, it's time to focus on the second part of generating repeat business
-- tailoring your offerings to what your clients need and want.
v
Your
existing clients possess a wealth of information that can not only help you
solve more of their problems and increase sales with your existing client base,
but also give you ideas about what else you can be
doing to attract new business. The only way to get this information is to ask
your clients questions and listen to their answers.
What Questions to Ask Your Clients
There are many different questions you can ask a client to get their feedback on your products, services, customer service, and overall business, but some of the basic questions should include:
·
Why did you
choose us as your service provider?
·
What service did
we perform for you?
·
How would you
rate the service you received? (Provide a rating scale)
·
In what areas did
we meet or exceed your expectations?
·
In which areas
can we improve?
·
Would you
recommend us to others?