Customer remarks about the product of Unilever. (Customer comments)

 

v  Whenever you ask for client feedback, you should make sure you are asking the right questions to produce valuable feedback without asking too many questions and risk not receiving a response at all. You may also want to consider offering an incentive for completing the survey, especially if you find the response rate leaves something to be desired.

 

v A large part of growing a successful small business comes from repeat clients, and clients only come back when they're extremely happy with the products or services they're receiving. It should go without saying that your first focus should be on providing an exemplary product or service. Once you have that solid foundation, it's time to focus on the second part of generating repeat business -- tailoring your offerings to what your clients need and want.

 

v  Your existing clients possess a wealth of information that can not only help you solve more of their problems and increase sales with your existing client base, but also give you ideas about what else you can be doing to attract new business. The only way to get this information is to ask your clients questions and listen to their answers.

 

What Questions to Ask Your Clients

There are many different questions you can ask a client to get their feedback on your products, services, customer service, and overall business, but some of the basic questions should include:

·         Why did you choose us as your service provider?

·         What service did we perform for you?

·         How would you rate the service you received? (Provide a rating scale)

·         In what areas did we meet or exceed your expectations?

·         In which areas can we improve?

·         Would you recommend us to others?

 

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