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Now why would I ever care if it�s not chips or crackers. Why are they bragging about this? Is this something to be proud about? Correct me if I�m wrong, but I�m pretty sure this has been done before. Seriously, look around the house. It might take you a while, but you should be able to find something that�s not a chip or a cracker. Maybe marketing thought people might confuse crispers with chips or crackers, and we all know how tragic that would be. Maybe, just maybe, it�s just because they needed a jive-ass gimmick to sell their product. The target audience here is people who will be amazed by the fact that it�s neither chip, nor cracker. Come to think of it, it does seem reasonable, because there are a LOT of stupid people out there. YA, there on to something here, I should use the exact same concept to make my product sell more, if not simply put emphases on my point. |
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