Presenting Information to a Group
Ask yourself:
WHO am I talking to?
What is their level of knowledge; interest?
Why are they there?
Am I talking to the right people? If not, how do I make sure the
right people are there?
WHY am I giving this presentation?
i.e. what
do I want my audience to:
- Know
- Be able to do
- Do for me?
WHAT outcome do I want?
e.g.
- Immediate agreement and support
- Completion of some task
- Understanding of some key point
- Buying my product, services
WHERE will I give the presentation?
i.e.
- Do I have a choice?
- What environment is most appropriate?
- How can I structure the environment so that communication is most
effective?
WHEN?
i.e.
- Is this the best time to talk to them?
- Are all the people I need to reach available?
HOW?
Finally, determine the best METHOD of communicating. Are you
going to:
- Lecture
- Demonstrate
- Instruct
- Invite participation
- Give time for questions, interaction
- Participate in activities yourself
- What VISUAL AIDS (or other non-verbal means) are appropriate?