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Installation
Installation of this game is easy as long as your machine has met with
the system requirement, you will not get any serious problem during installation.
Background Story
Mall tycoon was developed based on other successful tycoon style games,
such as rollercoaster tycoon and zoo tycoon. Unlike its predecessor mall
tycoon targets a wider market than the other “sophisticated graphics”
tycoon style games.
Average computer machine do not support advanced graphic card, system
memory and powerful processor speed, this middle-machine users are the
chuck of markets the game want to target. Hence the game was designed
in a moderate graphical quality and system requirement.
Game concept and implementation are similar to those of other tycoon style
games, it allows gamers to build, design and manage their asset and gain
as much profit as they can.
Game Learning
Once the game has been installed, gamer is able to find soft copy of game
manual, which shortcut is made ready in start menu. However the manual
is available in acrobat reader file, this may required some gamer to install
acrobat reader program before viewing the content. The game has several
options. It has free play and scenario menu. Beginners may try to explore
menu and functions available in free play menu. In free play mode, gamers
may create their-own mall without any time constraint or revenue target.
I would suggest beginners to try out this free play menu to explore the
game and become familiar with some basic functions to build and manage
their mall. The other mode, scenario mode, gamers play the game under
a certain scenario and difficulty level. There are many scenarios that
gamers can choose. Each of them has different difficulty level, mall outlook,
environment and time constraint of how long the gamers should accomplish
their mission. The task is normally about total revenue or number of customer
in the mall the gamer should attract in the given time constraint. Some
gamers, who do not want to play the free play mode for their first time,
if they read the manual thoroughly, it only takes about 15-25 minutes
to familiarize and get a good hand to start playing the game.
Yes it is right. Mall tycoon is game that is easy to learn, even if you
have never played any similar game before.
User Interface
Functions are easy to learn and they are represented by clear graphical
icons. Main functions are located on the right side of the screen. They
are divided into several main sections. Each of them will bring gamers
to the related section’s function icons, such as building stores,
adding decoration, viewing financial report, viewing different level of
mall, advertising campaign, starting research and many more.

All required functions are available in graphical matter, gamers only
need to click and drag them and get the result in no time. At every time
gamers are also able to view how much money they have earned and how many
more years they have to complete the game, based on the game-time.
However, fixed user interface model does not allow gamers to modify, hence
after a long time playing; gamers may find it boring to keep on looking
at the same interface all the time.
Graphics
The environment around a mall is very simple and unattractive. Although
the developer tried to create dwelling area around the mall, the housing
design is very minimal with one type of housing model for all the houses.
Shoppers are coming from nowhere; the dwelling area does not seem to be
their residence.

Mall Tycoon support 3D graphical models for most of the items in the mall,
like shops, merchandise, signs, billboard, etc. However, parts of the
game are still of 2D models, such as the shoppers, they are flat people
who walk around a 3D environment. This is a real downgrade to the game
attractiveness. Simulations of people in the mall are monotone, I believe
that the system adopts only one or so sub-routine to simulate shoppers
and shop-keepers’ movements and behaviors.
I would say the developer has missed a very important point here. In a
game, simulations of people or other game items are supposedly to add
attractiveness to the game itself. It will make a gamer interested to
observe their unique behavior and hence it will attract gamers to play
the game again and again.

The game has an easy navigation control,
where gamers are allowed to zoom in or out easily. However low quality
graphics detail will stop gamers to observe the game more closely. The
picture quality is like those of 3D games in 90s. The design of shops
are similar to each other, rough finishing and dull-unattractive color
options, many storefronts and interior looks blotchy and dated, color
does not blend with one another, textures look un-professional and cheapie.
So zooming in will reveal less detail instead of more.

Attractiveness
The game has poor game play. It is a great concept of building and managing
our own mall though. The main reasons for its poor game play are mainly
due to blocky graphics and unclear game cause and effect scenario. If
your mall is dirty, once you hire cleaner, they will do the job through
all the game, if your mall is full of prison-breaker, once you hire policemen,
they will do the job through all the game, if you want to attract more
customer, starting advertisement will do it. This simple concept does
not make the gamer really involve in the game. It is very simple scenario
that gamers will get bored after a few time of playing.
Surprisingly the game has better sound
effect than its graphics, at least gamers are able to enjoy different
sounds in different sections of the mall, depends on environment where
gamers are looking at.
The game is divided into several levels
of difficulties in scenario menu. Gamers may choose one of available scenarios.
Each has different level of difficulties and floor map. The level of difficulties
is classified based on area size and mission
to accomplish.

People around the Game
This game is about making dream of some people come true, not in reality
but in an audio-visual sensation. People who dreams to build and manage
their own mall, wants to learn how to manage a business and those who
wants to try out their managerial experience, are the target player of
this game. However this game is a single player game, gamer does not have
any opponents or teammates, other than playing against the game system
itself.
by Richard A,N, 2003.
Main Menu
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