Site: Reliant Stadium, Houston Texas
Date: Feb. 1, 2004
Game time: 6:25 p.m. ET
Note: This is the second Super Bowl held in Houston. The city previously hosted Super Bowl VIII on Jan. 13, 1974.
Other Super Bowl host cities: New Orleans (9: Tulane Stadium 3, Louisiana Superdome 6); Miami (8 times: Orange Bowl 5, Pro Player Stadium [formerly Joe Robbie Stadium] 3); Los Angeles (7: Los Angeles Coliseum 2, Rose Bowl 5); Tampa Bay (3); San Diego (3); Atlanta (2); Arizona (1); Detroit (1); Minneapolis (1); Stanford (1).
Reliant seating capacity: 70,000+
NFL Headquarters: Hilton Americas
Media Center: George R. Brown Convention Center
AFC Team Hotel: Inter-Continental Hotel
AFC Practice Site: Rice University
NFC Team Hotel: Wyndham Greenspoint Hotel
NFC Practice Site: University of Houston
(Note: Practices closed to public)
Home team: AFC Champion will wear its choice of jerseys.
Pregame Entertainment: TBD
National Anthem: TBD
Halftime Entertainment: TBD
Cost of Lombardi Trophy: $12,000
Who makes Super Bowl Trophy: Tiffany & Co. of New York.
Cost of Super Bowl rings: League pays for up to 150 rings at $5,000 per ring (plus adjustments for increases in gold and diamonds). League also pays for 150 pieces of jewelry for the losing team, which may not cost more than one-half the price set for the Super Bowl ring.
Host city economic impact: Super Bowl XXXVII generated a total economic impact on San Diego County of $367 million, according to a study by Marketing Information Masters, Inc. The $367 million economic impact on San Diego County compares to the $295 million impact on the region the last time it hosted a Super Bowl (XXXII) in 1998.
TV/Radio coverage: CBS will be televising its 14th Super Bowl. CBS Radio-Westwood One will be broadcasting its 17th consecutive Super Bowl, 30th overall.
Super Bowl XXXVII TV audience: Last year's game was the most watched program ever with 138.9 million viewers. The 10 most-watched programs in TV history are all Super Bowls.
SB XXXVIII ticket distribution
AFC Champion - 17.5 percent
NFC Champion - 17.5 percent
Host Team (Texans) - 5.00 percent
Other 29 Teams - 34.8 percent
NFL - 25.2 percent
Future Super Bowl Sites
2005 -
Jacksonville
2006 -
Detroit
2007 -
Miami
2008 -
Arizona

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