Designing Logo's

Week 6
Assignment was to make a logo for New Dawn Healthcare. They are a private nursing company that provides a large range of services to the elderly and homebound most notably nursing care. They are located in Kansas City, Missouri.

They wanted an old clipart logo they were using of a sun rising to be updated. They asked that no tag line, slogan or use of the business name be put in the logo. They were open to color schemes but would like to use rose and teal since they are colors for healthcare and peacefulness. They want something simple, uncluttered that makes a strong statement.

In my design I tied together simple shapes to represent water, hills, city, sunrise. All things that would be in the area in which the nursing care business resided in and to help make their clients feel comfortable and at home.. The scenic landscape gives a peaceful feeling while using the teals tones for the hills and an over-all shape of a house for home in rose color.
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