The New Goodison Park

The Case For A New Stadium


King’s Dock Proposal Phase Two Revealed

Everton's bid under title of Houston Securities Accepted as the preferred bidder

The Everton bid for the Kings Dock site site is impressive.  Very professionally presented including a scale model; only 3 of the 5 bids for the No. 1 world heritage site to have a scale model.   The core of the proposal is a 55,000 all-seater arena with: retractable roof, retractable pitch, three tiered design of function rooms and restaurants.  The arena converts into a 20,000 seater multi-purpose arena via a moveable section of the seating behind one goal.  The bank of seats moves into the centre of the pitch for concert viewing.  Many retail outlets around the ground with a total investment of £250 million.   A thousand people are catered for in restaurant facilities.

Worldwide, the city of Liverpool is synonymous with music.  This proposal would at last give the city a venue to stage large music concerts, right in its centre, which currently are staged elsewhere.

Key:

 
Hotel  
Leisure  
Commercial  
Retail  

 

 

 

 

 

 

 

The location of the arena is the large area directly to the south of the Albert Dock. The arena will front the river directly becoming a part of the third most recognisable waterfront in the world.  Within easy walking distance of the city center, train and bus stations and the Mersey ferry, the arena is ideally located.

 

The arena is within walking distance of four rail stations.  Parliament Street underground station, which was abandoned in the 1920s, is still intact complete with platforms for re-commission if necessary.  The Waterloo tunnel, running from Edge Hill to the Pier Head is available ready to be brought back into commission.  No other location, outside London, can boast such access to local and main line rail links.  There is even an adjacent ferry terminal serving the Wirral and Isle of Man.

 

The Dock Road filters traffic directly north and south away from the arena and city centre, with Parliament Street, the green road on the map running east, filtering traffic to the M62 motorway

 


EVERTON today, 17th January 2001, formally lodged their Phase Two stadium submission for the Kings Dock and described it as a lifetime's opportunity for the club and the city of Liverpool.

English partnerships - in consultation with Liverpool Vision, Liverpool City Council and the North West Development Agency - will begin to analyse the details of all seven Dock proposals on Monday, a day that also marks the start of the public consultation process.

Everton are delighted with their final blueprint which has been masterminded by one of the world's leading architect teams, HOK, along with Project Co-ordinator Steve Lavell.  They believe they have achieved their stated aims of producing a Stadium/Arena surrounded by a vibrant leisure village that will be used 365 days a year.

Everton revealed three months ago that their plan included a high quality hotel, a major cinema complex and a Family Entertainment Centre, as well as waterfront residences, bars, restaurants and specialist retail outlets. Today the club refused to expand on the fine details of their final submission because English Partnerships want to unveil all the bids in tandem on Monday.  But majority shareholder Bill Kenwright was prepared to express his delight at his club's proposals, which he described as "sensational".

Kenwright said today: "We have despatched our Phase Two plans.  English Partnerships plan to unveil all the submissions on Monday.  The Everton way is to honour our colleagues and we look forward to their presentations. "In the meantime, we can only assure Evertonians and the people of Liverpool that they will find our whole vision for the site sensational. "We are not just talking about another football stadium, but one of the finest soccer venues in the world, alongside a world class arena and entertainment complex.  This is a once in a lifetime's opportunity for everyone involved, for the city and the North West."

Kenwright understands the crucial importance of producing the right plan for what is partly a world heritage site. He said: "If we were to be successful, this would provide yet another magnificent landmark for Liverpool's famous riverside.  "Our scheme's developments over the past few months to what will be presented on Monday has been little short of phenomenal.  I can't speak too highly of what our international team has achieved thus far.  "They have worked night and day and have done a fantastic job for us."

© Liverpool Daily Post & Echo

King’s Dock Proposal Revealed

An Early Artists Impression of the Kings Dock Proposal

Today, 20th October 2000, Everton announced details of their proposal to win the Kings Dock site.

   Plans include:

·       50,000-seater arena/stadium

·       'Roll-out' pitch

·       'Leisure village'

EVERTON Football Club today shared their vision for the future with their fans.  The Blues revealed their vision for the city centre Kings Dock site with exciting plans for a state of the art stadium, a 20-screen cinema, a hotel and residential and retail opportunities.

Central to the proposal is a world class stadium with a capacity in excess of 50,000.  The design includes a closing roof and a 'roll-out' pitch, transforming the venue into a multi-purpose facility which could stage a host of international sporting events, concerts, conferences and exhibitions.  Everton are looking to create a vibrant 24-hour 'leisure village' with an ambitious development around the stadium/arena.

The Goodison outfit are fully aware of the need to ensure that this prestigious site both complements and enhances facilities already available within the adjacent award winning Albert Dock complex.

These could include:

·       A 20-screen cinema.

·       Family entertainment centre.

·       Health club.

·       Nightclub.

·       Bars and restaurants.

·       Specialist retail outlets.

·       A high quality hotel.

·       200 waterfront residences.

Everton's bid has been lodged under the banner of the Kings Waterfront Consortium Limited, although no-one should be under any illusions about Everton's pivotal role in a project that could change the face of Liverpool's famous river skyline forever.  Everton's vice chairman and majority shareholder Bill Kenwright said: "The future of the Kings Dock site is obviously of huge importance to Liverpool as a city and the North West.  Its importance to Everton Football Club is just as vital.  "First and foremost, we are looking at it as a possible new home for our club after over 100 years of residence in one of the finest stadiums in the world during most of that time.

"It is up to the supporters to say if they believe the plans that surround it are as vibrant and exciting as we do.  "Now that those plans appear to have gone to the second stage, we will keep good our promise and make sure that the final decision on whether we take the next and hopefully successful step is made by the fans.  It will be up to them."   Kenwright has always guaranteed the supporters a clear say in any decision to move from the club's famous home.  He said: "Our efforts to make sure that the fans' voice is properly heard will include a ballot at our next home game against Aston Villa, a poll in the ECHO and an opportunity beforehand to view our current blueprint in one of the Goodison lounges.

"Everyone has heard me say loudly and clearly how much Goodison Park means to me and will always mean to me, but if the time has come to move on, I strongly believe that the Kings Dock will mean as much to Evertonians past, present and future as our wonderful home for the last 108 years has meant to us all.  "Let me make it clear.  We have not moved yet and our bid has not even been successful yet, but like many Evertonians I have one over-riding passion to get our club back to where it belongs - at the summit of football.  "Maybe this could be a huge stepping stone for us on our way back to the top."  The short-listed bidders for the Dock which includes Everton are:

1.     French consortium - Vouyguese - which built the Stad de France in Paris and was involved in the construction of the Channel Tunnel.

2.     A newly formed consortium, including construction giant AMEC and British Waterways.

3.     North Star Consortium, led by Fiortho the company currently building luxury waterfront flats next to the Kings Dock site.

4.     Chester-based Leisure development specialists THI - builders of the new multiplex at Cheshire Oaks and a number of hotels in the region.

5.     Commercial developers and homebuilders Wilson Bowden UK.

The Kings Dock is owned by the government land-owning agency English Partnerships.  A special forum headed by English Partnerships with Liverpool City Council, North West Development Agency and the city centre regeneration company Liverpool Vision has drawn up the short-list.

Everton need to impress in the weeks ahead in advance of a major consultation exercise with a public exhibition in December prior to final submissions.  Everton will learn in January whether it has been successful.

Traffic Target

EVERTON have confronted the traffic issues linked with a move to the Kings Dock in their Phase One submission to the forum team made up of English Partnerships, Liverpool City Council, the North West Development Agency and the city centre regeneration company Liverpool Vision.

The Merseyside club noted that current one-off events at the Dock Venue, like the Summer Pops, already raise traffic issues and that a visionary transport strategy will be fundamental to the success of the project.  Everton and their partners SFX Europe have pointed out that parking design standards for stadium/arenas can be heavily discounted for city centre sites.  They believe that the needs generated by the leisure village and stadium/arena will be met by parking beneath the development.  Plans are still emerging but one projection is that a single level parking facility beneath the stadium/arena, plus the leisure village could accommodate up to 2,000 spaces.  In addition, when the stadium is in use, the pitch "parking" area could take an extra 400 cars or 150 coaches.

The pitch will roll outside the stadium on none match days.  The underground siting of the parking areas enables sensitive landscaping and also deals with the exposed nature of the site.  There would be underground access to all areas of the site, including the hotel and stadium/arena.

Designs on the best

 

EVERTON'S design architects are HOK Sport who operate the world's biggest architecture practice out of offices in London, Kansas City and Brisbane.  HOK's specialty is the design of sports, leisure and entertainment venues.  Their European sports projects include the English National Stadium at Wembley, the Millennium Stadium at Cardiff Arms Park and the Commonwealth Stadium in Manchester.  Worldwide, HOK Sport designed Stadium Australia in Sydney, the magnificent Olympic venue.  Other projects include the United Centre in Chicago.  Link to HOKs Stadium Designs  

 

How the interior is Likely to LookHOK Sport will dovetail with Ellis Williams Architects, based in Warrington.  Their expertise is in securing the appropriate funding and dealing with sensitive sites.  Ellis Williams worked on the redesign of Liverpool's Empire Theatre and Merseyside's Cheshire Oaks retail development.  The Kings Dock brings with it unique challenges for all concerned, not least the traffic and parking considerations.

 

The third element to the design team will be provided by Thorburn Colquhoun, structural and highway engineers whose stadium and arena expertise began with the Ibrox Stadium in Glasgow in 1979.  Since then, they have been involved in over 30 stadia and arena projects including those at Murrayfield, West Ham, Nottingham Forest, Leicester, Middlesbrough, Hampden Park, the Manchester G-Mex, the Scottish Exhibition Centre and the new London Excel Exhibition Centre.

Kings of Rock and Roll Will Shoot Dock Onto World Stage

EVERTON are supported in their Kings Dock bid by SFX, one of the world's leading entertainment organisations.  Bill Kenwright achieved this through his association with co-Everton director Paul Gregg who is chairman of SFX Europe.  They are one of the most powerful players in the world of arena entertainment.  SFX have contracts for staging the kind of arena events that would light up the Kings Dock as a major attraction.  SFX produced and promoted music events, theatrical shows and specialised sports and motor shows last year that attracted in the region of 75 million people.

They believe the arena side of this development could attract some of the greatest artists in the world.  Twelve of the last 17 concerts at Wembley Stadium have been promoted by the SFX family.  Up to 75 per cent of the worlds major rock acts are linked, in some way, to SFX.  Live audience in 1999 was well in excess of 75 million.  Paul Gregg believes there can be a real synergy between Everton FC, SFX, the City Council, English Partnerships and Liverpool Vision which will benefit all concerned.

© Liverpool Daily Post & Echo

According to HOK the stadia consultants, the new stadium will be along the lines of the Colonial stadium in Melbourne, which features a retractable roof opening or closing within 8 minutes. Initial proposals for Kings Dock are a pitch 40 foot above ground level utilising the space beneath for car parking and other attractions.   Link to The Colonial Stadium Melbourne

   

  King’s Dock Proposal Submitted

EVERTON Football Club today, 6th October 2000, has taken a massive step forward in the search for a new site by lodging an official bid for the city centre Kings Dock venue.

The Blues want to build a 55,000 plus state of the art super stadium on the banks of the River Mersey with a retractable roof, enabling it to be used as a multi-purpose Arena facility.

However, the Blues made two clear pledges to their supporters.

1.     They would own and run the stadium, which would be an unmatchable soccer venue.

2.     No move from Goodison Park will be rubber stamped without a clear mandate from the fans.

Ironically, Everton chairman Sir Philip Carter was a driving force in the original plans to redevelop the Kings Dock as long ago as 1988 when he was chairman of the Merseyside Development Corporation.   He said: "The importance of the site is paramount to the city.  To have this proposal for a new multi-purpose stadium is tremendously important.  "It will bring further regeneration to a vitally important area.  Everton's plan, if it comes off, can only be good for the city.  Not many football clubs would have a stadium on part of a proposed World Heritage Site.  We won't go to the next stage without speaking to our fans, However, the sheer quality of the development will be so visually significant that it should excite everybody connected with the club, and indeed, the whole city.

" The Kings Dock site has the River Mersey to the west, the Albert Dock to the north, Wapping Dock to the east and the recently built Customs and Excise Building to the south.   It covers an area of over 36 acres.  Kings Waterfront also lies within an area outlined for Objective One status, which means that grant assistance may be available for qualifying uses proposed on the site which is in the freehold ownership of English Partnerships.  A development brief has been circulating and there is certain to be local, national and international interest in the Kings Dock as waterside venues become highly desirable to developers.

Originally, majority shareholder Bill Kenwright had promised that no decision to leave Goodison Park would be would be taken without the fans.  Kenwright will be as good as his word.  The supporters will still have the final say, but Everton are well aware that competition for the dock area will be fierce.

The club has had no choice but to progress to this stage, ensuring they meet all the criteria being laid down by Liverpool City Council, English Partnerships and the North West Development agency which forms Liverpool Vision.  These are the bodies jointly responsible for overseeing the continued regeneration of the waterfront.  This first stage involves a clear statement of intent from all the interested parties before the impending deadline, leading to a tense elimination process.  Everton believe that their dramatic plans for a new stadium/arena facility will change the face of the Liverpool waterfront forever.

They will be supported in their ambitious proposal by Europe SFX, one of the world s leading entertainment organisations.  SFX produced and promoted music events, theatrical shows and specialised sports and motor shows last year that attracted in the region of 75 million people.  They have a powerful link with Everton.  Chairman of SFX Europe, Paul Gregg, is also one of Everton's newest directors, appointed when new owner Kenwright secured control of the club.

Both men clearly have a powerful vision for Everton and the new stadium site, but it is the football side that is dominating their thoughts.  Kenwright said: "It has been a whirlwind couple of weeks to get our proposal together.  Behind it is one fundamental desire.  For Everton Football to be on a par with anything the world's top clubs can offer.  Our fans matter to us and they deserve the very best.

The whole question of where we play has been one of the uppermost thoughts in the new regime's mind which includes Walter Smith.  This plan would genuinely give us the impetus to power forward with a major revival in the 21st Century.  "However, I must reiterate that first and foremost, what we are talking about a home for Everton Football Club to play the kind of football that Evertonians deserve.

Goodison Park will never be replaced in the eyes of our fans, but I am determined, if we move to a new stadium, it's magnificence will stand proudly alongside the wonderful memories we have of our present home."

Gregg said: "Everton Football club wants to be the heart of the city.  The heart of the city will be on that site.  This whole development can be the most exciting thing that has happened to Liverpool for years.  We want to build a fantastic soccer stadium.  At the same time we can bring a raft of entertainment opportunities to Merseyside under the Everton banner.  "We could stage great football matches, top class concerts, Liverpool Philharmonic events and many other things, persuading those people who have been drawn to Manchester to come to Liverpool.  "With the stadium/arena facility we are planning, everything would be possible.  All of this will enable Everton to compete at a different level, taking the Everton brand into as many countries as possible.  This is crucially important to us."

In recent years, Liverpool has fallen behind other leading provincial cities like Manchester and Birmingham who boast outstanding indoor and outdoor arenas.  Everton believe that their Kings Dock proposal would see their new stadium standing comparison with some of the great inner city venues of the world like Barcelona's Nou Camp, Real Madrid's Bernabeu, the San Siro in Milan and the Stad de France in Paris.

Kenwright accepted the need to move eight weeks ago when a Feasibility Study of their existing Goodison Park ground revealed that it would be impossible to achieve the minimum requirement of 55,000 seats without widening the existing Walton site.  Kenwright's desire to stay was clear.  He accepted the need to move.  This would mean demolishing the Gwladys Street school and hundreds of surrounding houses.  The City Council advised the Blues that it might take years to push through complicated planning procedures and even then there might not be a successful resolution.  Kenwright said: "Since then, while confirming to our fans that nothing would be done without their backing, we considered and investigated at least a dozen alternative sites.

The one that truly excites us - and I'm sure will excite our ambitious supporters - is the Kings Dock.  It is the largest available site in the city centre.  "With the ultimate backing of our supporters, we now have the opportunity to undertake this high profile development and ensure that Everton Football Club has facilities second to none in this country.

The supporters have already indicated to me that the Kings Dock is a venue they would be excited about and that goes hand in hand with this proposal.  However, a major proviso in the proposal is that, should we be successful in our first round bid, we will share the whole vision properly with our supporters who will then make their minds up.  We will then act accordingly."

The Blues accept that the main drawback concerning the Kings Dock site is the traffic issue.  Kenwright is insisting that the City Council and English Partnerships must take and retain responsibility for these issues which will have to be resolved to make the the site truly viable as a major entertainment complex.  The key partners believe that with the assistance of European funding, the opportunity is there to put the correct infrastructure into place.

Kenwright concluded: We are well aware that it is a sensitive site and that many issues are still to be resolved, but we see Everton moving forward powerfully and positively at a magnificent waterfront stadium in the heart of the city."


© Liverpool Daily Post & Echo

Club Finally Announces To Quit Goodison Park

After over four years of speculation, fans voting by 84% to move and club indecision, on the 20th July 2000 Everton FC announced, for the second time, that it is to move from Goodison Park, their 4th home of 108 years.

EVERTON are to seek commercial partners to help pay for the club's multi-million pound move from Goodison Park. Big name companies are being sought both to help fund and move into the retail and leisure premises at the club's new super stadium. Club officials also hope to attract major European grants to pay for the 55,000-seat arena.

Everton last night confirmed the Blues would quit their famous old home, as revealed exclusively by the Daily Post two weeks ago. Owner Bill Kenwright said: "My allegiance has always been to Goodison Park but I have to ensure that the club keeps moving forward. All the current indications suggest that we must identify a new site that will work positively for the club and our fans. "This is the only way we will achieve our aims."

The club has yet to decide on a site for the development, which is expected to top £50m. Land at Kings Dock, Gilmoss and near the end of the M62 have all been earmarked as possible new homes. Other undisclosed sites are also being discussed.

Sources close to Everton said money was not expected to be a stumbling block. TV rights are likely to bring in around £30m-a-year for the Blues under the Premier League's latest deal with broadcasters. The possibility of selling a stake in the club to a media company also remains viable.

The decision to consider a new stadium follows the publication of a feasibility study into possible redevelopment of Goodison Park. Business advisers Deloitte Touche and architects Ward and McHugh Associates looked at the best ways of revamping the existing ground. Everton would prefer to transform the existing stadium into a 55,000-capacity venue. Experts drew up two possible solutions but following talks with city council chiefs and fans groups, these have been ruled out. Each scheme would have cost more than £50m and a lengthy planning permission procedure would have to have been followed to force either scheme through. Gwladys Street School and scores of homes would have needed to be demolished to make way for the new-look Goodison. New houses and a replacement school would have had to be built at the Eileen Craven site on Walton Lane. The council also would have had to rewrite its Local Plan, its future planning blueprint, to accommodate the scheme, which would have included a shopping complex and a hotel.

These obstacles have led to Everton's directors admitting publicly for the first time that they are now seeking to construct a new stadium elsewhere in the city.

In a statement issued last night, the club said: "It is apparent that whilst remaining at Goodison is an option, doing so on the existing footprint would effectively restrict the club's ability to increase capacity beyond 45,000. In light of this information, the board of directors has been given no alternative other than to continue pursuing the identification of alternative sites within the city boundary which might prove more commercially attractive and at the same time be acceptable to our supporters. The board reiterates that no decision has yet been made and, as promised, the views of our supporters will be canvassed before any such decision is taken."

© Liverpool Daily Post & Echo  

The Fans Choose

In May of 1997 Everton fans were presented with the opportunity to vote on whether to move to a state-of-the-art green field site stadium or remain at the outdated Goodison Park ground located in the rundown Walton district of Liverpool. They overwhelmingly took the bold decision, by democratically electing by 84%, to move.  Again, in November 2000, the fans voted for a move to King’s Dock by 87%

The decision was more than one of merely moving for moving sake. It fundamentally broke down to:

Awaken the sleeping giant; reinstate the club as one of England's biggest and finest.

or

Remain at the existing inappropriate Goodison Park and continue the decline of the past 25 years.

Remaining at the inappropriate Walton site may propel the club into an upper 1st division/lower Premier club. The fans clearly saw this and given the chance to influence the future direction of the club, acted in a firm positive manner.

The majority of the fans must be applauded for their vision in assessing the pros and cons of such an important decision and concluding correctly. Evertonians put history, emotion and nostalgia to one side, viewed the future and influenced direction - magnificent. This web site supports and acclaims the decision to move by the fans and expands on all points that indicate and justify a move.

Conflicting Emotions

The emotions of wrenching the club and the fans from Goodison Park, their home since 1892, is overridden by the emotions of a permanent decline. Apart from a spell in the mid 1980s, the club has been gradually declining for the past 30 years. In the 1960s and early 1970s Everton were England's richest club. The press nicknamed them "The Bank of England". They are far from that now. The realisation of declining to an upper 1st division/lower Premier club is by far the greater of the emotions. The fans have recognised this and reacted accordingly.

 Nil Satis Nisi Optimum

This decision by the club and fan's is fully in line with the club motto of Nil Satis Nisi Optimum; Nothing But The Best Satisfies. This is a clear indication of traditional attitudes being reinforced and continued into the future. Everton took a brave step and moved from highly rated Anfield (Everton hosted an international, England v Ireland while there) and created Goodison Park in 1892. The club has never shied from major decisions to propel advancement. New owner Bill Kenwright, on gaining control of the club, stated that he wanted to "drag the club into the 21st century".


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