Let’s begin with understanding what is SEO: SEO (Search Engine Optimization) is optimizing your website in order to increase their appearances in search engines whenever a user searches for a certain keyword. SEO On-Page factors exactly help you to achieve this goal. Now let’s check out what these factors are: 1. Keyword in Title Tag Make sure the title is attractive and optimized as it will attract more user clicks. Includes your focus keyword in the title as it will help your website to rank higher in search engines. Keep your title length to maximum 65 characters including space. 2. Page Description Page description is the summary of what your website is all about. It should showcase what benefits are you providing to the user. Page description should be 160 characters max including space. 3. Page Heading The page heading should be attractive and must include your focus keyword. 4. Page Content Include your focus keyword in the first paragraph within the first 100 words. Also, you can use LSI keywords in your paragraphs. You can also add FAQ as a part of your page content. Make sure each paragraph is of maximum 3 lines not more than that. 5. Keyword Density It is the percentage of times a keyword appears on a webpage to the total number of words on that page. The optimal keyword density is around 1.5% percent. 6. Image Optimization You can add images to your webpage to make it more eye catchy. Make sure the image size is not too big to slow down the web page loading.