If it ain't broke, don't buy a new one
 
Effective marketing gets us to purchase things we do not need.
 
At the same time, we want to purchase the products offered as if they were necessity.
 
And that is why we are referred to as consumers.
 
The American economy is driven by perpetual comsumption.
 
That perpetual consumption gets most of us in debt from which we can barely escape.
 
Newer, better, faster, products come on the market every season.
 
From which our perfectly good, older model is now considered inferior or obsolete.
 
So like Pavlovian dogs, we go out and buy the new model.
 
STOP
 
If the unit you currently own is serving it's intended purpose, don't spend the money on a new one.
 
 
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