Industry Background

Target Market – The company aims to target companies that need advertising. They make billboards, print-ads, commercial and other services that help boost the sales of products and create a recall or impact of the products on the people’s minds.

As of today, their current clients are PLDT, Smart, Globe, Amspec, and artists that make their own music videos.

Competition: - Their known competitors are McCann Erickson Philippines, Inc., John Clements Consultants, Inc. ,and other ad agencies. Freelancers could be considered as indirect competitors.