Dave Conley's Portfolio
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ABOUT
DAVE



JUST
FOR FUN



HOMEPAGE
VITAL STATISTICS

Resume

A Few Kind Words

Thinking Aloud



WAR STORIES


My Left Ear

Telling Facts
Message In A Bottle
TELLING FACTS

What I know about writing really began in 1981, when a nearsighted professor ushered a class of callow Freshman Comp students into a burial crypt.

Ronald Dorr came in, gave out the syllabus, blinked as he took off his glasses. Then without preamble he delivered a first-person account of an exhumed skeleton being ritually compacted with a sledgehammer for an overcrowded Colombian graveyard--as the family, and a young English teacher, looked on.

His first words to us described the cracking of hip bones; after 20 minutes we were sitting in stunned silence, and he smiled.

"Good afternoon," he finally said. "If I had simply told you that my academic specialty is death and dying in various cultures, my introduction to you today would have been forgotten rather quickly. So I have chosen instead to introduce myself to you with
telling facts--the kind we all too often tend to smooth over as we become older and less singular.

"You're here to re-learn them."

Looking back on it now, the professor was a great copywriter. Facts followed assertions, identity usurped ambiguity, examples were meaty enough to trickle blood. I was to survive three years with Ronald Dorr, learning to write telling facts under the merciless lash of his red pen.
Eventually I graduated--with an excellent education, albeit no marketable skills. But I loved to write, and I knew how to type. So after school I took my oddball resume into the editorial world.

It was a struggle. I became a reporter, an editor, a copywriter at the small chaotic places that would have me. Each time I learned a little more--usually by the seat of my pants--as I tried to find a place that could help me perfect my line of work.

Telling facts.

Because that's what excites me about my business: devouring facts, then presenting them with equal doses of clarity and creativity. There is a point of view. Plenty of good, hard thinking. An evolving set of challenges. To use my old professor's favorite word, it is a singular business.

If that is your business, there is only one fact to tell.

Like some help?


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