GININTUANG MASAGANANG ANI
HIGH VALUE CROPS PROGRAM

Goal:

Empower  the  private  sector  to  expand  investments in  high  value crops,  thereby  increasing  their  contributions  to  economic  growth  and  producer’s  income,  and  consumer’s  health  and  welfare.

OBJECTIVES :

Food Security
To fulfill food security requirement s by enhancing the ability to produce or procure high value crops.

Encourage Private Sector Investment 
To increase private sector investments in agribusiness through policy reforms and advocacy, access to financing and cost-effective incentives.

Expand Income Opportunities 
To expand income opportunities for producers and other entrepreneurs especially from value-adding activities.

Provide Improved Technologies 
To provide improved technologies for fresh and processed forms of high value crops towards meeting world standards for competitiveness.

         -  Increase Access to Modern and Sustainable Technologies
To increase access to modern and sustainable agricultural technologies and production schemes through improved government technical support services as well as innovative working arrangements with the private sector such as cost-sharing schemes.

        -   Reduce Post Harvest Losses
To reduce postharvest losses through improvement of rural infrastructure in order to increase and improve quality of produce of high value crops.

DA-RFU 6 Banner Commodities :

PRODUCTIVITY OBJECTIVES  (metric tons per hectare) 

 Assumptions based on average yield in mt/ha. (1991-1995 BAS Data)

Program Components :

Credit

• Conduct agricultural investment clinics

• Assist Cooperatives for Loan Availment

Marketing Services

• Organize / particiapte in Agri-trade fairs
• Conduct / assist market linkage activities
• Quarantine services

Regional Information & Networking

• Data banking and commodity profiles

Post Harvest Facilities

• Procurement of post-harvest equipment for LGUs
  -  Peanut shellers
  -  Coffee shellers

Program Management

• Program planning and monitoring

• Inter-agency coordination and linkages with members of HVCP Regional Management Council

• Monitoring and collection activity on “Plant Now Pay Later” beneficiaries

Research and Development

• Conduct research and development studies

• Development/testing of package technologies
  -  Establish techno-demo projects for banana, mango, cutflower, and coffee.  

Services and Training

1. In coordination with ATI, conduct trainings in technology, marketing, product standard.

2. Communication Support and Dissemination
   -  Develop and disseminate information/education/communication modules.
   -  Print/broadcast media   

Technical Support Services

• Maintenance of nurseries, mango scion groves and coffee clonal garden
• Maintenance of tissue culture lab. And orchidarium
• Production and distribution of quality planting materials