Explain the importance of good communication for a business?
What are some common methods of communication for small businesses?
Which of these are electronic forms? Can they all be electronic?
Using some the common methods of communication for a small business complete the chart below...
| Method | Main Use | Pros | Cons | Common | Affordable | Able to reach most
consumers with this method? |
| Mailed Letters | advertisements | garanteed everyone will receive the information | slow,
impersonal coast might not reach the person |
Yes | Yes | All |
| messages advertisements |
Fast not time consuming |
Yes | Yes | Most | ||
| Faxes | bills, documents | Fast get hard copy |
not face to face not everyone has a fax machine need supplies |
Yes | Yes | SomeaFew |
| Web Pages | Information about business
and prises and sales ads |
easy to use source of information accessable at all times |
ppl that dont have
internet speed |
Yes | Yes | Most |
| Telephones | Personal calls usually for customers who have purchased something | personal | cant send things | No | Yes | All |
| Intranet | business information for a small community | quick and easy | not everyone has acess to intranet | Yes | Yes | Some |
| Pagers | to contact a person...with out speakiing | quick | not personal no information received |
No | No | Some |
| Flyers | send mail about sales | inexpensive | Yes | Yes | Most | |
| Slide show | show images info and ads? |
creative | not very accessable to public | No | Yes | Few |
5. What are some negative things that can occur when communicating things electronically? Think of your customers and suppliers.
6. Give an example of when you would want to use "traditional" communication and when you would want to use electronic methods in your small business and state why. Provide a small paragraph for each.
7. With the popularity of email it is quickly becoming the preferred method of business communication. Think of 4-5 advantages to using email instead of a traditional communication method.
7b. There are some concerns about the use of email and some potential abuses associated with it. Think of 5-6 concerns that you may have or that a business may have with using email for communication.
8. Using Google find a good definition for Netiquette. List some key points that you would pass on to someone for appropriate email use.
Is net work etiquette, the online do's and dont's.
9. What is Spam in relation to email?
9b. Spam has become a hot topic in the last couple of years. Read the article "Do you want Spam with that" and answer the questions that are part of the article.
Questions
I. Explain why e-mail users are inundated with spam.
2. List the methods that spammers use to get and validated-mail addresses.
3. Describe how Brightmail, Inc., has combated this problem.
4. Identify spam that you have received. Decide where you think it came from and what you can do to prevent the spammer from sending you more.