Summary - a website that requires users to do random tasks to see cat videos
Content - a task generator, an account system, and the reward videos(likely form youtube)
Competition - i wasn't able to find any competitors but a few cat video websites had somewhat decent video selections
Purpose - To help people looking for cat videos find new ones instead of seeing the same ones over and over, also to reward their energy
Desired Results - A cult following of creaters and users all revolving around viral cat videos and the tasks
Target Audience - anyone who likes cats, needs a challenge, or just wants to have fun and be rewarded