Summary - The website will display and sell products such as candles, wax melts, and other hand made items
Content- Images and videos showing off the products and the product descriptions. Images and descriptions will be attained from the person the website is being made for
Competition - HappyWax: They have a more fun design to the melts themselves but also the website. while the melts may be a bit different from others they only offer the same look with different scents. GooseCreekCandle: a very simple design to the website. Everything is too uniform and doesn't seem like it is marketed to a younger audience
Purpose - A place to buy handcrafted candles and melts that are not only high quality but stylish.
Desired Results - To sell the product being pushed
Target Audience - American, Ages 19 - 30, Female