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hundreds of applicants, most of whom appeared in deranged drag. The
Dolls were reborn not only for discovering Jerry, but also for being 'discovered'
themselves by Marty Thau who appointed himself their manager. Thirty-five
year old Marty had wandered aimlessly into the Mercer Arts Center with
his wife Betty, saw the Dolls, and was fascinated. Thau had
established Melanie as well as being a former promo man for Buddah and
Cameo-Parkway. His no-nonsense attitude with the Dolls would bring
them from earning five dollars a night to thirteen thousand dollars a night.
"I didn't know that you didn't have a rock concert as The Waldorf, or that
you didn't go to England without a record contract, all the things that
did actually work after everyone had said 'no'," confessed Marty.
"The Dolls are the strongest middle-act in the business. It's just
a matter of time to collect."
Although Marty was relatively
wealthy (the Dolls would often hold court at his country mansion) he fully
intended on the group making him a millionaire. Failing this, that
David Johansen would marry Caroline Kennedy.
It was also in the Spring
of 1973 that the Dolls landed a record contract. This they did mainly
due to the paternal concern and unending enthusiasm of Paul Nelson who
was Mercury Record's A&R Director. Phonogram were very reluctant
to sign the Dolls, but finally submitted to Nelson's extreme persuasion.
That the Dolls were demanding a quarter of a million advance did not enhance
their chances with Phonogram. But the Dolls had returned triumphantly
to the New York circuit, and perhaps most important of all, |
they were rivalled by lesser
resiliant counterparts, all of whom proudly acknowledged the Dolls as their
motivators.
With the help of Steve
Leber and Paul Nelson, the Dolls were ready to record their first album.
The Dolls management Leber and Krebs wanted Phil Spector to produce the
LP, but finally Todd Rundgren was assigned because, according to Johansen,
"no one else was available". Rundgren was by no means the Dolls'
biggest fan, and was even less so after the release of the album.
The animosity was mutual. Jerry Nolan later claimed that the album
was "butchered", Johnny Thunders remarked that Rundgren "screwed up the
mix", David Johansen said "ahh, don't worry, they'll take anything we put
out." The album sold over 100,000 copies. |