The Savina Creations was launched by Magro Brothers at a high-profile event that took place on Saturday  evening 6th May 2006 at St. Michael’s bastion, at the Cittadella in Victoria. The evening was patronized by the Prime Minister , the Hon. Dr. Lawrence  and Mrs. Gonzi, the Speaker of the House of Representatives, the Hon. Anton and Mrs. Tabone, the Minister for Gozo, the Hon. Giovanna & Mr. Debono, various cabinet ministers, European Parliament member Mr. Louis Grech and members of the Diplomatic Corps. Also present was Mr. Shaun Wallis, the Chairman of HSBC Malta and various top bank officials. The CPMR members from the member states of the European Union convening in Gozo were also among the distinguished guests. The well-known TV personality Valerie Vella compered the event with her usual grace and verve.

The Savina Creations bear a capturing motto ‘Unleash your senses’ in a range that features different products designed to cater for the five senses. The evening revealed the Magro Brothers Company as highly motivated entrepreneur, venturing creatively and confidently into the cutting edge competitiveness and challenge that the European Union offers. The event concentrated mainly on the presentation and launching of the Audio and Visual products that took the audience to a journey where the old meets the new and is transformed into that aesthetic magic of conservation and renewal.

Apart from the vernissage of culinary delights of the new range, the launching ceremony also included a concert that reproduced the various tracks to be found on the new Savina CD entitled ‘Soundscapes of a Mediterranean Culture’. The CD features Maltese and Gozitan artists, who have been engaged to record for Savina Sounds under the artistic direction and co-ordination of our musical director, John Galea. Traditional music featuring the Nafra Ensemble and il-Budaj as well as choral music.  The Fjur t’Assisi Junior Choir performed nursery rhymes while the Chorus Urbanus performed eloquent 4-part folk-song arrangements as well as classical choral music by Charles Camillleri, Giuseppe Caruana and John Galea. The festive sound of band marches by Leone Band flooded the Cittadella and gave a touch of local festa atmosphere. The evening also included extracts from two DVD’s in four languages about Malta and Gozo created by CVC Communications. CVC were also responsible for the Gozo sequences that were screened to accompany the performance of two movements from Three Mediterranean Portraits by John Galea, recorded in Sofia during November 2005.

But the highlight of the event was the performance of ‘Tislima’ specifically commissioned as the Savina Theme Song. This composition for soprano solo and symphonic orchestra, composed by John Galea to lyrics by Oliver Friggieri was also recorded in Bulgaria, with the participation of soprano Yvonne Galea and the Sofia Collegium Symphony Orchestra. The recording session in Sofia, captured exclusively by Citadel Video Communications under the direction of Alvin Scicluna, was streamed on big screen and provided a fitting grand climax to the event that in the words of the Prime Minster, the Hon. Dr. Lawrence Gonzi,  “not only did it enthrall one and all as the motto ‘unleash your senses’ says but it has also unleashed our emotions”.

The streets of Victoria were decorated from Savina Square up to St. Michael’s Bastion, where the launching ceremony and concert took place The evening was rounded off with a spectacular fireworks display.

The entire event was recorded by CVC and will be televised in its entirety during the coming months during peak viewing hours. It was surely an event that has confirmed the prestige that Chorus Urbanus and its director John Galea enjoy in the local musical scenario.