Schwinn... the classic American family standard for quality!
The 1970 "Cotton Picker"... now a very rare ride because most kids did NOT want a white bicycle! Everyone wanted something with some ZIP like the Apple, Orange or Lemon!
Check out the now infamous "bully bike" known as the Manta Ray! Hey, kid!... nice pants!!
Customizing your cool bike was the hip thing to do in the days of yesteryear!! You'll be hard pressed to find any of these goodies nowadays... well, for a reasonable price, that is.