The Chiki and Company is a fast growing company that creates innovation and development in the marketing industries and with a rapidly developing consumer brand and growing customer base. The signature line of innovative, premium brand of hats, bags, accessories and costumes will be the company�s highlight that comes with different design that the customer will enjoy.
HISTORY
The Chiki and Company is composed of ten (10) BSEntrepreneurship students who are willing to promote its product to the virtual world.
The members have different skills, talents and capabilities that they can used to be able to achieve the goals of the company.
Chiki and Company was founded in Quezon City, Philippines that create customized and eye-capturing hat. The company develops and sell items promoting comfort and fashionable trendsetter.
Chiki and Company was created in February 2016. Started slowly by selling per piece, the shop manages to sell by bulk for different costumers that also re-sell it for their profit. By our Team we will create a Marketing Strategy that will boost the sales and accumulate more costumers from the internet.
COMPANY OWNERSHIP
Henry Perin is the leader or the general manager of the team who designate the task to his members to maintain the quality of work.
Arianne Delos Santos is the assistant of the general manager, who help to manage the company and to assure the quality of every products.
Tricia Nicole Diolazo is the Web Tech, who is responsible to create and maintain the systematic flow, usefulness and creativity of the website to promote the products properly.
Judith Nayanga is the assistant of the web tech, who will check if the website is organized and the products have a best quality pictures to present it to the customers.
Justine Ogawa Responsible for advertising the product via website and web mails
Donna Vacunawa Responsible for advertising the product via social media
Micole Canilao Responsible for the operations and marketing strategy of the company
Catherine Jayme Responsible for the maintenance and proper management of the company
Joy Ann Dacillo Responsible for the Legal Aspects of the Company
Rezza Joy Talidong Responsible for the Necessary public documents of the Company
OBJECTIVES
Primary Objectives
� To increase the number of sales from our marketing activities by 100% by the end of the year
� To increase popularity and accumulate more customers within the specific area.
� To make the Brand a standard and be acknowledge in the National market.
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MISSION
Chiki And Company�s mission is to provide the finest in Novelty Industries using the Internet to lower the consumer's cost. We exist to attract and maintain customers. Our services will exceed the expectations of our customers by giving them the most finest and exceptional products that they will never regret on buying.
KEY TO SUCCESS
The majority of the start-ups which were Internet-based started their business model on the assumption that the first to market had the best chances of survival. While these are indeed important activities, they are by no means the absolute priority. The whole technology result indicates that a proven revenue-generating business model is more important than total customers and market share.