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Across the Curriculum is maintained by: Mary Ann Fornataro |
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[email protected] |
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This course uses The Beatles as a main focal point because there is a need to share the music, the culture and the love The Beatles gave the world with people of all ages. The Beatles' popularity is a direct result of their music that has withstood the test of time. When the four members teamed up, little did they know that they would mold a generation. They became teenage icons but their talent catapulted the group to success. Their hard work and devotion to their music would make them stand apart and above the rest. Although there are a number of reasons for their lasting popularity, their contributions as innovators have secured them a place in history. They were the first group of the "British Invasion," and they opened the minds and hearts of Americans to become receptive to other British musical acts. They paved the way for their colleagues to receive a fair amount of publishing and performance royalties. They learned to use merchandising to increase their popularity and appeal to mass audiences. They brought an entirely fresh look to America and wound up dictating the fashion of an era. With their associates they had a lasting impression on the art world. Their album cover art would revolutionize the pop-recording industry. Their association with producer George Martin would have an astounding effect on the sound-recording industry, and new technological advances were made. Their film and television appearances have captured precious moments in time. Their influence has lasted and that influence went far beyond music. They were serious and relevant artists that changed our cultural society in many ways. The Beatles meant many different things to many different people. Their contributions to the cultural world and the humanities have captivated millions, and their significance requires understanding. Today a new generation of listeners is joining in and appreciating the creative genius of the greatest musical group of all time. |
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Across the Curriculum is maintained by: Mary Ann Fornataro |
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[email protected] |