Summary - A website that is capable of giving updated prices for each item in the store's inventory that customers can view.
Content - We have photos of phones, tools, and components. I will most likely use some of Apple's generic advertisement photos, which should be allowed for commercial use under copyright law (though of course I'll check each photo used individually)
Competition -
Purpose - Currently, the only way to get a price estimate is to either come into the shop, which takes a long time for something you may not want, or call, which carries with it the chance that the employees will be too busy to help. This offers a hands-off alternative that is completely hands-off for us, the employees.
Desired Results - I'm an employee. If the website saves us ONE interrupting phone call while I'm busy talking to another customer, it's a win.
Target Audience - Young adults who know how to use the internet, usually those living on Dixie campus.