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And loving it, BTW.. And it would really take another one to "get it" for the pun that was intended by the original author.. A warning before I start: You *REALLY* had to be there to appreciate in the moment.. 
Just happened to occur on one of the latest W3.org lists I joined a few weeks ago. Up 'til now have just been on a couple of their very, very basic ones, but maybe two weeks ago went ahead and bumped up the intensity on my attempts to further self-train in many things web design..
To further set it up, when one is learning HTML/XHTML ("hypertext markup language" and "extensible hypertext markup language", respectively), one learns about tags necessary for a "well-formed" webpage. Among those tags referenced, one will find html, head, title, and body set up most simplistically as:
<html>
<head>
<title>
Insert cute, catchy title here, then close it out with..
</title>
</head>
<body>
Within the body comes lots of great, informative information,
the author's intended message presented using headers, paragraphs,
images, and more then one closes it all out with..
</body>
</html>
Wait, it gets better.. ;)
When one is ready to start pushing the limits of web design, among the many markup languages now available falls XML, that upon which so many others are based (not to mention that it is also the acronym for "extensible markup language"). The fun with this particular language is that you are no longer limited to "just" the original html, head, title, and body tags, not to mention the 100+ some others that are the only ones currently "legal" for a valid webpage. Instead, with XML, the sky and your imagination are now the only limits to the creative possibilities.
If I wanted to right now, I could EASILY create a webpage that made sense by no longer using the tags previously mentioned, but instead replacing them with flowers, lilies, daisies, dandelions, and, yes, even butterflies such that it might look like:
<?xml version="1.0" standalone="yes"?>
<butterflies>
<flowers>
<lilies>
</lilies>
<daisies>
</daisies>
<dandelions>
</dandelions>
</flowers>
</butterflies>
So as long as I write just the right rules to define my homemade tags and closed them as is necessary, I could even use phoo-phooey, silly things like these respectfully for any number of purposes as I so saw fit. And what I enclose within the butterflies and flower tags doesn't even have to have ANYTHING whatsoever to do with flowers and butterflies, just as long as the content does fit the definitions as I define them for the benefit of any Internet browser that might happen upon any one particular webpage developed from these fingertips.
These kinds of tags would be totally "legal", acceptable as web design standards now stand. Might not make common sense to others which really is more the point, but is still something a web designer could do if they just absolutely could not help themself..
But, now wait, what was the whole point of this seemingly pointless meandering..??? Oh, yeah, today an email from one of the newest listservs I've joined had an email signature file of:
</His_given_name_was_here>
What a hoot..
Well, *I* thought it was funny, especially since it was the very first time in some twelve plus years of Internet wandering that I had ever seen the same.. Hey, I warned you up front.. You REALLY had to be there..
Welcome to these Shoes.. 