Easy way to make some fast cash! Take the evening slot 8-10, or 10 - midnight, and call it the Nightshift, (for all those working Joes who pull the late night jobs). Make it a free for all request show. Kind of your way to help make working late and missing the good television not as painful!
It's an audience driven show for the jock. Not alot of personality required, no humor or bits needed. It's a show which runs itself once you get the ball rolling.
The jock need only be personable to your target demo, and be able to push play on the CD player.
Get the show off the ground with a couple of cool give-a-ways (trips for a short mini vacation are good) and promote the hell out of it in the afternoon and evening when people are getting ready to go and work late, or are driving in to work their nightshift.
Show me the money? Sell a good sponsor for the show! Try to get one that can throw in some prizes away every now and again. Cha Ching!
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